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1. General Insurance Concepts
2. Producer Roles and Receipt Types
3. Principles of Life Insurance
4. Underwriting
5. Term Life Insurance
6. Whole Life Insurance
7. Variable Insurance Products
8. Group Life Insurance
9. Life Insurance Provisions
10. Annuities
11. Taxation of Life Insurance Products
12. Qualified Retirement Plans
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Kentucky State Regulations & NAIC Insurance Law

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Licensing

To apply for a Kentucky resident producer’s license, you must:

  • Be at least 18 years old
  • Be a Kentucky resident before you submit your application

Pre-licensing course and exam

A Kentucky resident applicant completes a prelicensing course before the examination: 40 hours for life and health, 40 hours for property and casualty, or 20 hours for each line of authority, as applicable (KRS 304.9-105).

An applicant must answer 70 percent of the examination questions correctly to pass (806 KAR 9:025, Section 2).

Fingerprints/background check

An applicant who makes Kentucky the home state submits a criminal background report from the Kentucky Administrative Office of the Courts to the Commissioner (KRS 304.9-150(8)).

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Kentucky will not grant, renew or continue a license used principally to write controlled business, and treats a license as used that way if, in any 12-month period, its controlled-business premiums exceed the premiums on all its other business (KRS 304.9-100).

Non-resident license

A producer licensed in another state can obtain a Kentucky nonresident license without taking Kentucky’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

Under the NAIC’s model act, the regulator may also issue one in any other circumstance where it finds that the public interest will best be served.

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts.

In Kentucky a temporary license lasts up to 180 days and requires no examination or prelicensing course (KRS 304.9-300).

Military service

A Kentucky licensee who cannot meet renewal requirements because of military service, a long-term medical disability or another extenuating circumstance may request, in writing, a waiver of those requirements (KRS 304.9-260(3)).

Renewal and reinstatement

A producer license stays in effect only while the producer renews it on schedule: paying the renewal fee and completing continuing education by the due date.

An individual Kentucky license renews every two years, by the last day of the licensee’s birth month (KRS 304.9-260(1)(g)).

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

A renewal received within 60 days after the license expires is accepted with a penalty and no interruption in the license (KRS 304.9-260(2)(b)). After that, a lapsed license can still be reinstated without the examination within 12 months of the renewal fee’s due date, for a penalty of double the unpaid renewal fee (KRS 304.9-170(1)(a)).

Continuing education

All states, including Kentucky, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Many states also require continuing education of other licensees, such as adjusters or title or bail bond agents, while exempting producers who hold only certain limited lines; each state’s law says which. Individuals licensed in Kentucky must complete continuing education before renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

A Kentucky licensee informs the Commissioner in writing of a change of address or legal name within 30 days of the change (KRS 304.9-200(2)).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company regulations

An insurance company must be authorized by the Kentucky Department of Insurance to conduct business in Kentucky. To receive a certificate of authority, the company applies to the Commissioner and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and surplus requirement

A company authorized to conduct insurance business in Kentucky must maintain minimum corporate standards. The certificate of authority allows the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In Kentucky, the Commissioner must refuse to continue, suspend or revoke the certificate of a foreign or alien insurer that no longer meets the requirements on account of deficiency of capital or surplus, or of a domestic insurer that has failed to cure an impairment within the time allowed (KRS 304.3-190(1)(b)-(c)).

Duties of the Commissioner of Insurance

The Kentucky Commissioner of Insurance is a state executive position in Kentucky government. The Commissioner is the chief executive of the Kentucky Department of Insurance, which regulates insurance companies operating in Kentucky.

The Commissioner of Insurance is appointed by the Governor and serves a term not to exceed 4 years. No person appointed after July 14, 2000, may serve more than two (2) consecutive terms.

The Commissioner is responsible for establishing and enforcing regulations in the Kentucky insurance market in a manner that protects consumers and encourages economic development.

Those duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Commissioner finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • The Commissioner examines each domestic insurer at least every five years (KRS 304.2-210(2)).

  • Audit the books and records of any resident producer as frequently as necessary. Under the NAIC’s examination model, the regulator may examine any person subject to its authority, nonresident producers included, as often as it considers appropriate.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

Sidenote
Know this...

The Commissioner does not have the authority to arrest, issue injunctions, or sentence jail time. The Commissioner can start the process, but it takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

In Kentucky, special investigators of the Division of Insurance Fraud Investigation have general police powers, including the power to arrest (KRS 304.47-040(2)(a)).

Suspend, revoke or non-renew

The Commissioner has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license. Under the NAIC’s model act, the ground is broader: providing incorrect, misleading, incomplete or materially untrue information in the license application.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of, or having pled guilty or nolo contendere to, any felony, or having been convicted of a misdemeanor involving dishonesty, breach of trust or moral turpitude, or one for which restitution over $300 is ordered (KRS 304.9-440(1)(f), (p)).

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than Kentucky. Under the NAIC’s model act, a license denied in another state is also a ground.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and desist

If the Commissioner finds that a producer has violated the state’s insurance laws, the Commissioner may order the producer to cease and desist. A cease and desist order does not suspend or revoke the recipient’s registration, but it does require the recipient to stop or limit the activity addressed in the order.

Hearing and penalties

A person facing action by the Commissioner is entitled to notice and an opportunity for a hearing, within time limits set by Kentucky law, and may ask a court to review the final order.

A person aggrieved by the Commissioner’s act or order applies for a hearing within 60 days after learning of it, unless another law sets a different period (KRS 304.2-310(2)(b)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

In place of, or in addition to, suspending or revoking a license, the Commissioner may impose a civil penalty of up to $1,000 per violation on an agent, $2,000 on an adjuster or consultant, and $10,000 on an insurer (KRS 304.99-020).

Unfair claims settlement practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • Unreasonably delaying the investigation or payment of claims by requiring both a formal proof of loss form and subsequent verification that would result in duplication of information and verification appearing in the formal proof of loss form.

  • Failing, in the case of claims denials or offers of compromise settlement, to promptly provide a reasonable and accurate explanation of the basis for such actions.

  • Refusing to pay claims without conducting a reasonable investigation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle or settling a claim for less than the amount a reasonable person would believe the insured or beneficiary was entitled to by reference to written or printed advertising material accompanying or made part of an application.

Policy forms

Insurers file their policy forms with the Commissioner.

Policy forms are filed with the Commissioner and are deemed approved after 60 days unless the Commissioner has approved or disapproved them earlier (KRS 304.14-120).

Under the usual conformity rule, which many states’ insurance codes write into law, a policy provision that conflicts with state law does not make the policy invalid: the policy is read as amended to conform to the law.

The interest rate an insurer may charge on a life insurance policy loan is also limited by state law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Commissioner’s inspection.

A Kentucky producer keeps transaction records available for the Commissioner’s inspection for at least five years after each transaction is completed (KRS 304.9-390(3)).

Fraudulent producer representation

An insurance producer who represents to the public that they are licensed to conduct insurance business in Kentucky, but has not passed the appropriate licensing examination, is in violation of regulation.

Any means of public communication is included, such as advertisements, letterheads, circulars, business cards, and other methods of representation.

A producer found guilty of conducting business in Kentucky in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited. Under the NAIC’s model act, any estimate, illustration or statement that misrepresents a policy’s benefits, advantages, conditions or terms is an unfair trade practice when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (under the NAIC’s model act, twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. Under the model act, such a statement is an unfair trade practice when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice. Some state laws adopt this condition, and others reach a single such statement.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure such insurer. Some states’ laws reach further, to a statement calculated to injure any person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, coercion and intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False financial statements

Any licensed producer who makes false statements containing inaccurate material facts, or makes false statements on an application for insurance, is in violation of the state’s unfair trade practices law. The rule is not limited to licensed producers: under the NAIC’s model act, it is an unfair trade practice for an insurer or any person engaged in the business of insurance to make false or fraudulent statements or representations on or relative to an application for a policy, for the purpose of obtaining a fee, commission, money or other benefit from any provider or individual person.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

Kentucky prohibits giving or offering a rebate, discount or other valuable consideration not specified in the policy as an inducement to insurance, apart from the exceptions its statutes list (KRS 304.12-090).

A producer may give a non-cash gift in connection with the marketing, purchase or renewal of insurance if it costs no more than $250 a year and is not conditioned on buying or renewing a policy (KRS 304.12-092).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind.

Errors & omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O covers negligence and unintentional mistakes that cause financial harm to clients. It does not cover intentional misconduct, criminal acts, or regulatory fines.

Rebating

Kentucky licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance.

Twisting

Making an untrue statement of a material fact, or leaving out a material fact, in comparing policies’ terms, conditions or benefits to induce a policyholder to lapse or surrender an existing policy is a violation of the law (KRS 304.12-030(4)). A misleading representation or misrepresentation about an insurer’s financial condition is prohibited separately (KRS 304.12-020(3)). Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair marketing practices

The Department of Insurance is responsible for establishing minimum standards for full and fair disclosure of policy content. The Department also requires standardization and simplification of the terms used to describe insurance coverage.

Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the parts of the Glass-Steagall Act of 1933 that kept commercial banks and securities firms apart, and allowed the consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities for federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013(c)).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia, and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

Kentucky’s insurance privacy regulation limits an authorization to disclose a person’s health information to no more than 24 months (806 KAR 3:210, Section 19).

Under the NAIC’s Insurance Information and Privacy Protection Model Act, a person told of an adverse underwriting decision may ask in writing, within 90 business days of the notice, for the specific reasons for it, which must be given within 21 business days of the request.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time under federal rules; Kentucky’s own law is narrower, prohibiting telephone solicitations to a residence except between 10 a.m. and 9 p.m. local time at the called person’s location (KRS 367.46955(16))
  • Must give the caller’s name, the name of the company the call is made for, and a telephone number or address at which that company can be contacted

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days

Licensing

  • Minimum age 18, must be Kentucky resident before applying
  • Resident applicants complete pre-licensing course (40 hours life/health, 40 hours P&C, or 20 hours per line)

Pre-licensing course and exam

  • Must score at least 70% to pass examination (806 KAR 9:025)

Fingerprints/background check

  • Kentucky home-state applicants submit criminal background report from Administrative Office of the Courts

Controlled business

  • Insurance on producer’s own/family/employer/controlled business interests
  • KY denies/revokes license used principally for controlled business
  • Trigger: controlled-business premiums exceed all other premiums in any 12-month period

Non-resident license

  • No KY exam needed if licensed/in good standing in home state, applied properly, and reciprocity exists
  • Change of address: file within 30 days with new state certification
  • Moving producers: apply for resident license within 90 days; no repeat of prelicensing/exam for held lines

Temporary license

  • Issued without exam to keep business serviced (e.g., spouse/rep of deceased/disabled producer, military designee)
  • Regulator may limit scope and require licensed sponsor
  • KY temporary license: up to 180 days, no exam/prelicensing required

Military service

  • Licensees unable to renew due to military service/disability may request written waiver (KRS 304.9-260(3))

Renewal and reinstatement

  • KY license renews every 2 years, by last day of birth month
  • Renewal within 60 days late: accepted with penalty, no lapse
  • Reinstatement without exam within 12 months of due date: penalty = double unpaid renewal fee

Continuing education

  • Required in all states to renew major lines license
  • Hours set by state law, published by state insurance department

Notice of change of name or address

  • Report changes within 30 days (KRS 304.9-200(2))
  • Report administrative actions/criminal prosecutions within 30 days of final disposition/pretrial hearing
  • Must notify regulator before using assumed business name

Company regulations

  • Insurers need certificate of authority from KY Department of Insurance
  • Must file charter/articles, financial statements, meet capital/surplus requirements

Capital and surplus requirement

  • Certificate requires maintaining minimum capital/surplus
  • Commissioner must suspend/revoke certificate for deficiency not cured (KRS 304.3-190)

Duties of the Commissioner of Insurance

  • Appointed by Governor, term ≤4 years, max two consecutive terms (post-2000)
  • Examines domestic insurers at least every 5 years
  • Audits producer records as needed; collects fees; issues fines; approves forms/rates
  • Cannot arrest, issue injunctions, or sentence jail time (only KY Fraud Investigators have arrest powers)

Suspend, revoke or non-renew

  • Grounds include: false application info, fraud, felony/misdemeanor conviction (dishonesty/moral turpitude), unfair trade practices, prior license revocation elsewhere, exam cheating

Cease and desist

  • Orders stopping/limiting violating activity; does not suspend/revoke license itself

Hearing and penalties

  • Aggrieved parties request hearing within 60 days of Commissioner’s order (KRS 304.2-310)
  • Civil penalties: up to $1,000/violation (agent), $2,000 (adjuster/consultant), $10,000 (insurer)

Unfair claims settlement practices

  • Violations include: delaying claims/investigations, failing to explain denials or offers, denying claims without investigation, altering applications, settling for less than the application’s advertising material led the insured to expect

Policy forms

  • Deemed approved after 60 days unless Commissioner acts sooner (KRS 304.14-120)
  • Conflicting provisions read as amended to match law

Record maintenance

  • KY producers keep transaction records for at least 5 years (KRS 304.9-390(3))

Fraudulent producer representation

  • Representing licensure without passing exam is a violation
  • Applies to all public communication methods (ads, cards, letterhead)

Misrepresentation

  • Creating/distributing inaccurate policy illustrations or comparisons
  • Includes twisting (inducing lapse/surrender via false info)

False advertising

  • Untrue, deceptive or misleading statements about insurance business are violations regardless of medium; NAIC model: unfair if flagrant and in conscious disregard of the law, or a general business practice

Defamation

  • False or maliciously critical statements about insurer’s financial condition, intended to injure

Boycott, coercion and intimidation

  • Prohibited if resulting in unreasonable restraint or monopoly in insurance business

False financial statements

  • Prohibited: false material statements on applications or financial statements

Illegal inducements

  • Prohibited: offering unlisted value to induce purchase unless law allows
  • KY allows non-cash gifts up to $250/year, not conditioned on purchase (KRS 304.12-092)

Unfair discrimination

  • Prohibited: differing treatment of same-class/same-hazard individuals
  • Prohibited: discrimination based on sex, marital status, race, religion, national origin
  • P&C: cannot discriminate solely on geographic location or disability without actuarial justification

Errors & omissions

  • E&O covers negligent/unintentional mistakes causing client financial harm
  • Does not cover intentional misconduct, crimes, or regulatory fines

Rebating

  • Prohibited: giving refunds/discounts/credits to induce purchase
  • Soliciting/negotiating insurance implies licensure

Sharing commission

  • Allowed between licensed producers in same line
  • May also pay agencies or non-selling persons per NAIC model

Twisting

  • Misrepresentation inducing policy lapse/surrender/exchange based on false info
  • Distinct from defamation (which targets competitor’s reputation)

Unfair marketing practices

  • Prohibited: false claims of government/organization endorsement
  • Prohibited: false statements about claims payment timeframes

Gramm-Leach Bliley Act (GLBA)

  • Repealed key parts of Glass-Steagall; allows bank/insurance/investment consolidation
  • Establishes federal/state regulatory framework for merged financial services

McCarran-Ferguson Act

  • 1945 law establishing state-level insurance regulation
  • Grants limited antitrust exemption (excludes health insurance since 2021)

National Association of Insurance Commissioners (NAIC)

  • Standard-setting body of state insurance commissioners
  • Coordinates regulatory oversight, peer review, and best practices nationally

Fair Credit Reporting Act

  • Governs consumer reports used in underwriting
  • Investigative report requests: disclose to consumer within 3 days
  • Adverse action: notify consumer; consumer has 60 days for free report; may also dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • KY limits health info disclosure authorization to 24 months max (806 KAR 3:210)

Telemarketing

  • Do Not Call Registry restricts calls without permission/business relationship
  • Federal calling hours: 8 a.m.–9 p.m.; KY hours narrower: 10 a.m.–9 p.m. (KRS 367.46955)
  • Must disclose caller’s name, the company the call is made for, and a number or address for it

CAN-SPAM

  • Commercial emails must be labeled as ads, have accurate headers/subject lines
  • Must include valid postal address and opt-out mechanism (honored within 10 business days)

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Kentucky State Regulations & NAIC Insurance Law

Licensing

To apply for a Kentucky resident producer’s license, you must:

  • Be at least 18 years old
  • Be a Kentucky resident before you submit your application

Pre-licensing course and exam

A Kentucky resident applicant completes a prelicensing course before the examination: 40 hours for life and health, 40 hours for property and casualty, or 20 hours for each line of authority, as applicable (KRS 304.9-105).

An applicant must answer 70 percent of the examination questions correctly to pass (806 KAR 9:025, Section 2).

Fingerprints/background check

An applicant who makes Kentucky the home state submits a criminal background report from the Kentucky Administrative Office of the Courts to the Commissioner (KRS 304.9-150(8)).

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Kentucky will not grant, renew or continue a license used principally to write controlled business, and treats a license as used that way if, in any 12-month period, its controlled-business premiums exceed the premiums on all its other business (KRS 304.9-100).

Non-resident license

A producer licensed in another state can obtain a Kentucky nonresident license without taking Kentucky’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

Under the NAIC’s model act, the regulator may also issue one in any other circumstance where it finds that the public interest will best be served.

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts.

In Kentucky a temporary license lasts up to 180 days and requires no examination or prelicensing course (KRS 304.9-300).

Military service

A Kentucky licensee who cannot meet renewal requirements because of military service, a long-term medical disability or another extenuating circumstance may request, in writing, a waiver of those requirements (KRS 304.9-260(3)).

Renewal and reinstatement

A producer license stays in effect only while the producer renews it on schedule: paying the renewal fee and completing continuing education by the due date.

An individual Kentucky license renews every two years, by the last day of the licensee’s birth month (KRS 304.9-260(1)(g)).

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

A renewal received within 60 days after the license expires is accepted with a penalty and no interruption in the license (KRS 304.9-260(2)(b)). After that, a lapsed license can still be reinstated without the examination within 12 months of the renewal fee’s due date, for a penalty of double the unpaid renewal fee (KRS 304.9-170(1)(a)).

Continuing education

All states, including Kentucky, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Many states also require continuing education of other licensees, such as adjusters or title or bail bond agents, while exempting producers who hold only certain limited lines; each state’s law says which. Individuals licensed in Kentucky must complete continuing education before renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

A Kentucky licensee informs the Commissioner in writing of a change of address or legal name within 30 days of the change (KRS 304.9-200(2)).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company regulations

An insurance company must be authorized by the Kentucky Department of Insurance to conduct business in Kentucky. To receive a certificate of authority, the company applies to the Commissioner and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and surplus requirement

A company authorized to conduct insurance business in Kentucky must maintain minimum corporate standards. The certificate of authority allows the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In Kentucky, the Commissioner must refuse to continue, suspend or revoke the certificate of a foreign or alien insurer that no longer meets the requirements on account of deficiency of capital or surplus, or of a domestic insurer that has failed to cure an impairment within the time allowed (KRS 304.3-190(1)(b)-(c)).

Duties of the Commissioner of Insurance

The Kentucky Commissioner of Insurance is a state executive position in Kentucky government. The Commissioner is the chief executive of the Kentucky Department of Insurance, which regulates insurance companies operating in Kentucky.

The Commissioner of Insurance is appointed by the Governor and serves a term not to exceed 4 years. No person appointed after July 14, 2000, may serve more than two (2) consecutive terms.

The Commissioner is responsible for establishing and enforcing regulations in the Kentucky insurance market in a manner that protects consumers and encourages economic development.

Those duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Commissioner finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • The Commissioner examines each domestic insurer at least every five years (KRS 304.2-210(2)).

  • Audit the books and records of any resident producer as frequently as necessary. Under the NAIC’s examination model, the regulator may examine any person subject to its authority, nonresident producers included, as often as it considers appropriate.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

Sidenote
Know this...

The Commissioner does not have the authority to arrest, issue injunctions, or sentence jail time. The Commissioner can start the process, but it takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

In Kentucky, special investigators of the Division of Insurance Fraud Investigation have general police powers, including the power to arrest (KRS 304.47-040(2)(a)).

Suspend, revoke or non-renew

The Commissioner has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license. Under the NAIC’s model act, the ground is broader: providing incorrect, misleading, incomplete or materially untrue information in the license application.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of, or having pled guilty or nolo contendere to, any felony, or having been convicted of a misdemeanor involving dishonesty, breach of trust or moral turpitude, or one for which restitution over $300 is ordered (KRS 304.9-440(1)(f), (p)).

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than Kentucky. Under the NAIC’s model act, a license denied in another state is also a ground.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and desist

If the Commissioner finds that a producer has violated the state’s insurance laws, the Commissioner may order the producer to cease and desist. A cease and desist order does not suspend or revoke the recipient’s registration, but it does require the recipient to stop or limit the activity addressed in the order.

Hearing and penalties

A person facing action by the Commissioner is entitled to notice and an opportunity for a hearing, within time limits set by Kentucky law, and may ask a court to review the final order.

A person aggrieved by the Commissioner’s act or order applies for a hearing within 60 days after learning of it, unless another law sets a different period (KRS 304.2-310(2)(b)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

In place of, or in addition to, suspending or revoking a license, the Commissioner may impose a civil penalty of up to $1,000 per violation on an agent, $2,000 on an adjuster or consultant, and $10,000 on an insurer (KRS 304.99-020).

Unfair claims settlement practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • Unreasonably delaying the investigation or payment of claims by requiring both a formal proof of loss form and subsequent verification that would result in duplication of information and verification appearing in the formal proof of loss form.

  • Failing, in the case of claims denials or offers of compromise settlement, to promptly provide a reasonable and accurate explanation of the basis for such actions.

  • Refusing to pay claims without conducting a reasonable investigation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle or settling a claim for less than the amount a reasonable person would believe the insured or beneficiary was entitled to by reference to written or printed advertising material accompanying or made part of an application.

Policy forms

Insurers file their policy forms with the Commissioner.

Policy forms are filed with the Commissioner and are deemed approved after 60 days unless the Commissioner has approved or disapproved them earlier (KRS 304.14-120).

Under the usual conformity rule, which many states’ insurance codes write into law, a policy provision that conflicts with state law does not make the policy invalid: the policy is read as amended to conform to the law.

The interest rate an insurer may charge on a life insurance policy loan is also limited by state law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Commissioner’s inspection.

A Kentucky producer keeps transaction records available for the Commissioner’s inspection for at least five years after each transaction is completed (KRS 304.9-390(3)).

Fraudulent producer representation

An insurance producer who represents to the public that they are licensed to conduct insurance business in Kentucky, but has not passed the appropriate licensing examination, is in violation of regulation.

Any means of public communication is included, such as advertisements, letterheads, circulars, business cards, and other methods of representation.

A producer found guilty of conducting business in Kentucky in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited. Under the NAIC’s model act, any estimate, illustration or statement that misrepresents a policy’s benefits, advantages, conditions or terms is an unfair trade practice when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (under the NAIC’s model act, twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. Under the model act, such a statement is an unfair trade practice when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice. Some state laws adopt this condition, and others reach a single such statement.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure such insurer. Some states’ laws reach further, to a statement calculated to injure any person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, coercion and intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False financial statements

Any licensed producer who makes false statements containing inaccurate material facts, or makes false statements on an application for insurance, is in violation of the state’s unfair trade practices law. The rule is not limited to licensed producers: under the NAIC’s model act, it is an unfair trade practice for an insurer or any person engaged in the business of insurance to make false or fraudulent statements or representations on or relative to an application for a policy, for the purpose of obtaining a fee, commission, money or other benefit from any provider or individual person.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

Kentucky prohibits giving or offering a rebate, discount or other valuable consideration not specified in the policy as an inducement to insurance, apart from the exceptions its statutes list (KRS 304.12-090).

A producer may give a non-cash gift in connection with the marketing, purchase or renewal of insurance if it costs no more than $250 a year and is not conditioned on buying or renewing a policy (KRS 304.12-092).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind.

Errors & omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O covers negligence and unintentional mistakes that cause financial harm to clients. It does not cover intentional misconduct, criminal acts, or regulatory fines.

Rebating

Kentucky licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance.

Twisting

Making an untrue statement of a material fact, or leaving out a material fact, in comparing policies’ terms, conditions or benefits to induce a policyholder to lapse or surrender an existing policy is a violation of the law (KRS 304.12-030(4)). A misleading representation or misrepresentation about an insurer’s financial condition is prohibited separately (KRS 304.12-020(3)). Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair marketing practices

The Department of Insurance is responsible for establishing minimum standards for full and fair disclosure of policy content. The Department also requires standardization and simplification of the terms used to describe insurance coverage.

Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the parts of the Glass-Steagall Act of 1933 that kept commercial banks and securities firms apart, and allowed the consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities for federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013(c)).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia, and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

Kentucky’s insurance privacy regulation limits an authorization to disclose a person’s health information to no more than 24 months (806 KAR 3:210, Section 19).

Under the NAIC’s Insurance Information and Privacy Protection Model Act, a person told of an adverse underwriting decision may ask in writing, within 90 business days of the notice, for the specific reasons for it, which must be given within 21 business days of the request.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time under federal rules; Kentucky’s own law is narrower, prohibiting telephone solicitations to a residence except between 10 a.m. and 9 p.m. local time at the called person’s location (KRS 367.46955(16))
  • Must give the caller’s name, the name of the company the call is made for, and a telephone number or address at which that company can be contacted

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days
Key points

Licensing

  • Minimum age 18, must be Kentucky resident before applying
  • Resident applicants complete pre-licensing course (40 hours life/health, 40 hours P&C, or 20 hours per line)

Pre-licensing course and exam

  • Must score at least 70% to pass examination (806 KAR 9:025)

Fingerprints/background check

  • Kentucky home-state applicants submit criminal background report from Administrative Office of the Courts

Controlled business

  • Insurance on producer’s own/family/employer/controlled business interests
  • KY denies/revokes license used principally for controlled business
  • Trigger: controlled-business premiums exceed all other premiums in any 12-month period

Non-resident license

  • No KY exam needed if licensed/in good standing in home state, applied properly, and reciprocity exists
  • Change of address: file within 30 days with new state certification
  • Moving producers: apply for resident license within 90 days; no repeat of prelicensing/exam for held lines

Temporary license

  • Issued without exam to keep business serviced (e.g., spouse/rep of deceased/disabled producer, military designee)
  • Regulator may limit scope and require licensed sponsor
  • KY temporary license: up to 180 days, no exam/prelicensing required

Military service

  • Licensees unable to renew due to military service/disability may request written waiver (KRS 304.9-260(3))

Renewal and reinstatement

  • KY license renews every 2 years, by last day of birth month
  • Renewal within 60 days late: accepted with penalty, no lapse
  • Reinstatement without exam within 12 months of due date: penalty = double unpaid renewal fee

Continuing education

  • Required in all states to renew major lines license
  • Hours set by state law, published by state insurance department

Notice of change of name or address

  • Report changes within 30 days (KRS 304.9-200(2))
  • Report administrative actions/criminal prosecutions within 30 days of final disposition/pretrial hearing
  • Must notify regulator before using assumed business name

Company regulations

  • Insurers need certificate of authority from KY Department of Insurance
  • Must file charter/articles, financial statements, meet capital/surplus requirements

Capital and surplus requirement

  • Certificate requires maintaining minimum capital/surplus
  • Commissioner must suspend/revoke certificate for deficiency not cured (KRS 304.3-190)

Duties of the Commissioner of Insurance

  • Appointed by Governor, term ≤4 years, max two consecutive terms (post-2000)
  • Examines domestic insurers at least every 5 years
  • Audits producer records as needed; collects fees; issues fines; approves forms/rates
  • Cannot arrest, issue injunctions, or sentence jail time (only KY Fraud Investigators have arrest powers)

Suspend, revoke or non-renew

  • Grounds include: false application info, fraud, felony/misdemeanor conviction (dishonesty/moral turpitude), unfair trade practices, prior license revocation elsewhere, exam cheating

Cease and desist

  • Orders stopping/limiting violating activity; does not suspend/revoke license itself

Hearing and penalties

  • Aggrieved parties request hearing within 60 days of Commissioner’s order (KRS 304.2-310)
  • Civil penalties: up to $1,000/violation (agent), $2,000 (adjuster/consultant), $10,000 (insurer)

Unfair claims settlement practices

  • Violations include: delaying claims/investigations, failing to explain denials or offers, denying claims without investigation, altering applications, settling for less than the application’s advertising material led the insured to expect

Policy forms

  • Deemed approved after 60 days unless Commissioner acts sooner (KRS 304.14-120)
  • Conflicting provisions read as amended to match law

Record maintenance

  • KY producers keep transaction records for at least 5 years (KRS 304.9-390(3))

Fraudulent producer representation

  • Representing licensure without passing exam is a violation
  • Applies to all public communication methods (ads, cards, letterhead)

Misrepresentation

  • Creating/distributing inaccurate policy illustrations or comparisons
  • Includes twisting (inducing lapse/surrender via false info)

False advertising

  • Untrue, deceptive or misleading statements about insurance business are violations regardless of medium; NAIC model: unfair if flagrant and in conscious disregard of the law, or a general business practice

Defamation

  • False or maliciously critical statements about insurer’s financial condition, intended to injure

Boycott, coercion and intimidation

  • Prohibited if resulting in unreasonable restraint or monopoly in insurance business

False financial statements

  • Prohibited: false material statements on applications or financial statements

Illegal inducements

  • Prohibited: offering unlisted value to induce purchase unless law allows
  • KY allows non-cash gifts up to $250/year, not conditioned on purchase (KRS 304.12-092)

Unfair discrimination

  • Prohibited: differing treatment of same-class/same-hazard individuals
  • Prohibited: discrimination based on sex, marital status, race, religion, national origin
  • P&C: cannot discriminate solely on geographic location or disability without actuarial justification

Errors & omissions

  • E&O covers negligent/unintentional mistakes causing client financial harm
  • Does not cover intentional misconduct, crimes, or regulatory fines

Rebating

  • Prohibited: giving refunds/discounts/credits to induce purchase
  • Soliciting/negotiating insurance implies licensure

Sharing commission

  • Allowed between licensed producers in same line
  • May also pay agencies or non-selling persons per NAIC model

Twisting

  • Misrepresentation inducing policy lapse/surrender/exchange based on false info
  • Distinct from defamation (which targets competitor’s reputation)

Unfair marketing practices

  • Prohibited: false claims of government/organization endorsement
  • Prohibited: false statements about claims payment timeframes

Gramm-Leach Bliley Act (GLBA)

  • Repealed key parts of Glass-Steagall; allows bank/insurance/investment consolidation
  • Establishes federal/state regulatory framework for merged financial services

McCarran-Ferguson Act

  • 1945 law establishing state-level insurance regulation
  • Grants limited antitrust exemption (excludes health insurance since 2021)

National Association of Insurance Commissioners (NAIC)

  • Standard-setting body of state insurance commissioners
  • Coordinates regulatory oversight, peer review, and best practices nationally

Fair Credit Reporting Act

  • Governs consumer reports used in underwriting
  • Investigative report requests: disclose to consumer within 3 days
  • Adverse action: notify consumer; consumer has 60 days for free report; may also dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • KY limits health info disclosure authorization to 24 months max (806 KAR 3:210)

Telemarketing

  • Do Not Call Registry restricts calls without permission/business relationship
  • Federal calling hours: 8 a.m.–9 p.m.; KY hours narrower: 10 a.m.–9 p.m. (KRS 367.46955)
  • Must disclose caller’s name, the company the call is made for, and a number or address for it

CAN-SPAM

  • Commercial emails must be labeled as ads, have accurate headers/subject lines
  • Must include valid postal address and opt-out mechanism (honored within 10 business days)

Related readings

  • Producer Roles and Receipt Types
  • Underwriting
  • Term Life Insurance
  • Variable Insurance Products
  • Group Life Insurance