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Introduction
1. External financial reporting decisions
2. Planning, budgeting, and forecasting
3. Performance management
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5. Internal control
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Wrapping up
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3.1.3.3.4 Sales variance scenario: multiple products
Achievable CMA Part 1
3. Cost and variance measures
3.1. Flexible budgets
3.1.3. The sales variances
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Sales variance scenario: multiple products

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Scenario 2: multiple products

The following information is provided for products X and Y for the month of June:

Product X,
budgeted
Product Y,
budgeted
Product X,
actual
Product Y,
actual
Sales volume
(in units)
2,500 3,500 3,000 4,000
Selling price
(in USD)
15 20 17 18

Calculate the following variances:

  1. Total sales variance
  2. Sales price variance
  3. Sales volume variance
  4. Sales mix variance
  5. Sales quantity variance

Exam tip: When faced with a CMA exam problem with multiple products, the best way to calculate the variances is to do them separately for each product and then add them together for the total variance. This example illustrates how to use the different shorthand formulas in computing the variances.

2.1. Total sales variance

The general formula is:

Total sales variance=Actual sales−Budgeted sales

We need to calculate the summation of total sales variance for each product:

Total sales variance product X​=Actual sales product X−Budgeted sales product X=(3,000×17)−(2,500×15)=51,000−37,500=13,500(F)​

Total sales variance product Y​=Actual sales product Y−Budgeted sales product Y=(4,000×18)−(3,500×20)=72,000−70,000=2,000(F)​

Total sales variance​=Total sales variance product X+Total sales variance product Y=13,500(F)+2,000(F)=15,500(F)​

The total sales variance is favorable because the total actual sales are greater than the budget.

Sign rule: Every formula in this chapter is written as actual − budget. For revenue, a positive result is favorable because it raises operating income, and a negative result is unfavorable because it lowers it. A variance is always reported as its absolute value followed by (F) or (U) - that’s why a result of −8,000 is written as 8,000 (U) rather than as a negative number. Also watch the inputs a problem gives you: some CMA questions replace the budgeted selling price (BSP) used below with budgeted contribution margin per unit instead.

2.2. Sales price variance

The general formula is:

Sales price variance​=(Actual selling price−Budgeted selling price)×Actual sales quantity=(ASP−BSP)×ASQ​

We need to calculate the summation of the sales price variances for each product:

Sales price variance product X​=(ASP−BSP)×ASQ=(17−15)×3,000=2×3,000=6,000(F)​

Sales price variance product Y​=(ASP−BSP)×ASQ=(18−20)×4,000=−2×4,000=8,000(U)​

Sales price variance​=Sales price variance product X+Sales price variance product Y=6,000(F)+8,000(U)=2,000(U)​

The sales price variance for Product X is favorable because the actual selling price is higher than budgeted, while it is unfavorable for Product Y because the actual selling price is lower than budgeted. Since the unfavorable variance of Product Y is higher than that of Product X, it results in a net unfavorable variance.

2.3. Sales volume variance

The general formula is:

Sales volume variance​=(Actual sales quantity−Budgeted sales quantity)×Budgeted selling price=(ASQ−BSQ)×BSP​

We need to calculate the summation of the sales volume variances for each product:

Sales volume variance product X​=(ASQ−BSQ)×BSP=(3,000−2,500)×15=500×15=7,500(F)​

Sales volume variance product Y​=(ASQ−BSQ)×BSP=(4,000−3,500)×20=500×20=10,000(F)​

Sales volume variance​=Sales volume variance product X+Sales volume variance product Y=7,500(F)+10,000(F)=17,500(F)​

The sales volume variances for both Product X and Product Y are favorable because the actual units sold are higher than budgeted. This resulted in a total favorable variance.

You can see that the total of the sales price and sales volume variances adds up to the same total sales variance we computed before: 2,000(U)+17,500(F)=15,500(F).

In flexible-budget terms, the total sales variance is the static-budget variance; the sales price variance is the flexible-budget revenue variance, comparing actual revenue to revenue at budgeted prices for the units actually sold; and the sales volume variance captures the effect of selling a different number of units than planned.

Lastly, the Sales volume variance can be split into the mix and quantity variances, the total of which should agree with the $17,500 favorable variance computed in this section.

Preparing the mix percentages

Before computing the mix and quantity variances, you need the actual mix percentage (AM) and the standard, or budgeted, mix percentage (SM) for each product. The sales mix variance isolates the effect of selling products in different proportions than planned, while the sales quantity variance isolates the effect of selling a different total number of units than planned - both measured at budgeted prices.

AM % product XAM % product YSM % product XSM % product Y​=3,000+4,0003,000​=42.8571%=3,000+4,0004,000​=57.1429%=2,500+3,5002,500​=41.6667%=2,500+3,5003,500​=58.3333%​

2.4. Sales mix variance

The general formula is:

Sales mix variance=((Total ASQ×AM)−(Total ASQ×SM))×BSP

We need to calculate the summation of the sales mix variances for each product. Note that the actual sales quantity used here (Total ASQ) is the combined actual sales quantity of 7,000 units (Product X + Product Y) - not the per-product ASQ used in the sales price and sales volume variances above.

Sales mix variance product X​=((Total ASQ×AM)−(Total ASQ×SM))×BSP=((7,000×42.8571%)−(7,000×41.6667%))×15=(3,000−2,916.67)×15=83.33×15=1,250(F)​

Sales mix variance product Y​=((Total ASQ×AM)−(Total ASQ×SM))×BSP=((7,000×57.1429%)−(7,000×58.3333%))×20=(4,000−4,083.33)×20=−83.33×20=1,666.67(U)​

Sales mix variance​=Sales mix variance product X+Sales mix variance product Y=1,250(F)+1,666.67(U)=416.67(U)​

2.5. Sales quantity variance

The general formula is:

Sales quantity variance=((Total ASQ×SM)−(Total BSQ×SM))×BSP

We need to calculate the summation of the sales quantity variances for each product. Note that the budgeted sales quantity used here (Total BSQ) is the combined budgeted sales quantity of 6,000 units (Product X + Product Y) - not the per-product BSQ used in the sales volume variance above.

Sales quantity variance product X​=((Total ASQ×SM)−(Total BSQ×SM))×BSP=((7,000×41.6667%)−(6,000×41.6667%))×15=(2,916.67−2,500)×15=416.67×15=6,250(F)​

Sales quantity variance product Y​=((Total ASQ×SM)−(Total BSQ×SM))×BSP=((7,000×58.3333%)−(6,000×58.3333%))×20=(4,083.33−3,500)×20=583.33×20=11,666.67(F)​

Sales quantity variance​=Sales quantity variance product X+Sales quantity variance product Y=6,250(F)+11,666.67(F)=17,916.67(F)​

From here, we can check that the sales volume variance we previously computed with a different approach is equal when we add up the sales mix and quantity variances:

Sales volume variance​=Sales mix variance+Sales quantity variance=416.67(U)+17,916.67(F)=17,500(F)​

The 416.67 (U) mix variance reflects a shift in sales mix toward Product X, the lower-priced item at a budgeted $15 - Product X made up 42.86% of actual units sold versus a budgeted 41.67%. The 17,916.67 (F) quantity variance confirms that total units sold beat budget by 1,000 units (7,000 actual vs. 6,000 budgeted), a genuine volume win. Keep in mind, though, that Product Y’s 500-unit volume gain followed a $2 price cut (part of its 8,000 (U) price variance) - a favorable volume variance doesn’t always mean good news on its own; it’s worth checking whether it came at the cost of price.

2.6. Summary

We can summarize all the variance computed from 2.1 to 2.5 into the following illustration:

With dollar amounts breaking down total sales variance by product into volume, price, mix, and quantity variances.
Scenario 2 Sales Variances
Achievable

Core variance formulas (actual − budget convention)

  • Total sales variance=Actual sales−Budgeted sales; calculate per product, then sum for total
  • Sign rule: positive = favorable (F), negative = unfavorable (U); report as absolute value + F/U
  • Some problems substitute budgeted contribution margin per unit for budgeted selling price (BSP)

Price and volume variances

  • Sales price variance=(ASP−BSP)×ASQ — isolates effect of price changes, using each product’s own actual quantity
  • Sales volume variance=(ASQ−BSQ)×BSP — isolates effect of quantity changes at budgeted price
  • Price variance + Volume variance = Total sales variance (check figure)
  • In flexible-budget terms: total sales variance = static-budget variance; price variance = flexible-budget revenue variance; volume variance = effect of unit differences

Mix percentages (needed before mix/quantity variances)

  • Actual Mix % (AM) = product’s actual units ÷ total actual units (all products)
  • Standard Mix % (SM) = product’s budgeted units ÷ total budgeted units (all products)

Mix and quantity variances

  • Sales mix variance=((Total ASQ×AM)−(Total ASQ×SM))×BSP
    • Uses combined (total) actual sales quantity across all products, not per-product ASQ
  • Sales quantity variance=((Total ASQ×SM)−(Total BSQ×SM))×BSP
    • Uses combined total budgeted quantity across all products
  • Mix variance + Quantity variance = Sales volume variance (check figure)

Multi-product exam strategy

  • Always compute each variance separately per product first, then sum for the total
  • A favorable volume/quantity variance can mask an underlying price cut (e.g., units sold rose because price was lowered) — check price and volume together before concluding “good news”
  • Mix variance reflects shift toward higher/lower-priced products; quantity variance reflects genuine change in total units sold

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Next  | 3.1.3.4 The flexible budget variance
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Sales variance scenario: multiple products

Scenario 2: multiple products

The following information is provided for products X and Y for the month of June:

Product X,
budgeted
Product Y,
budgeted
Product X,
actual
Product Y,
actual
Sales volume
(in units)
2,500 3,500 3,000 4,000
Selling price
(in USD)
15 20 17 18

Calculate the following variances:

  1. Total sales variance
  2. Sales price variance
  3. Sales volume variance
  4. Sales mix variance
  5. Sales quantity variance

Exam tip: When faced with a CMA exam problem with multiple products, the best way to calculate the variances is to do them separately for each product and then add them together for the total variance. This example illustrates how to use the different shorthand formulas in computing the variances.

2.1. Total sales variance

The general formula is:

Total sales variance=Actual sales−Budgeted sales

We need to calculate the summation of total sales variance for each product:

Total sales variance product X​=Actual sales product X−Budgeted sales product X=(3,000×17)−(2,500×15)=51,000−37,500=13,500(F)​

Total sales variance product Y​=Actual sales product Y−Budgeted sales product Y=(4,000×18)−(3,500×20)=72,000−70,000=2,000(F)​

Total sales variance​=Total sales variance product X+Total sales variance product Y=13,500(F)+2,000(F)=15,500(F)​

The total sales variance is favorable because the total actual sales are greater than the budget.

Sign rule: Every formula in this chapter is written as actual − budget. For revenue, a positive result is favorable because it raises operating income, and a negative result is unfavorable because it lowers it. A variance is always reported as its absolute value followed by (F) or (U) - that’s why a result of −8,000 is written as 8,000 (U) rather than as a negative number. Also watch the inputs a problem gives you: some CMA questions replace the budgeted selling price (BSP) used below with budgeted contribution margin per unit instead.

2.2. Sales price variance

The general formula is:

Sales price variance​=(Actual selling price−Budgeted selling price)×Actual sales quantity=(ASP−BSP)×ASQ​

We need to calculate the summation of the sales price variances for each product:

Sales price variance product X​=(ASP−BSP)×ASQ=(17−15)×3,000=2×3,000=6,000(F)​

Sales price variance product Y​=(ASP−BSP)×ASQ=(18−20)×4,000=−2×4,000=8,000(U)​

Sales price variance​=Sales price variance product X+Sales price variance product Y=6,000(F)+8,000(U)=2,000(U)​

The sales price variance for Product X is favorable because the actual selling price is higher than budgeted, while it is unfavorable for Product Y because the actual selling price is lower than budgeted. Since the unfavorable variance of Product Y is higher than that of Product X, it results in a net unfavorable variance.

2.3. Sales volume variance

The general formula is:

Sales volume variance​=(Actual sales quantity−Budgeted sales quantity)×Budgeted selling price=(ASQ−BSQ)×BSP​

We need to calculate the summation of the sales volume variances for each product:

Sales volume variance product X​=(ASQ−BSQ)×BSP=(3,000−2,500)×15=500×15=7,500(F)​

Sales volume variance product Y​=(ASQ−BSQ)×BSP=(4,000−3,500)×20=500×20=10,000(F)​

Sales volume variance​=Sales volume variance product X+Sales volume variance product Y=7,500(F)+10,000(F)=17,500(F)​

The sales volume variances for both Product X and Product Y are favorable because the actual units sold are higher than budgeted. This resulted in a total favorable variance.

You can see that the total of the sales price and sales volume variances adds up to the same total sales variance we computed before: 2,000(U)+17,500(F)=15,500(F).

In flexible-budget terms, the total sales variance is the static-budget variance; the sales price variance is the flexible-budget revenue variance, comparing actual revenue to revenue at budgeted prices for the units actually sold; and the sales volume variance captures the effect of selling a different number of units than planned.

Lastly, the Sales volume variance can be split into the mix and quantity variances, the total of which should agree with the $17,500 favorable variance computed in this section.

Preparing the mix percentages

Before computing the mix and quantity variances, you need the actual mix percentage (AM) and the standard, or budgeted, mix percentage (SM) for each product. The sales mix variance isolates the effect of selling products in different proportions than planned, while the sales quantity variance isolates the effect of selling a different total number of units than planned - both measured at budgeted prices.

AM % product XAM % product YSM % product XSM % product Y​=3,000+4,0003,000​=42.8571%=3,000+4,0004,000​=57.1429%=2,500+3,5002,500​=41.6667%=2,500+3,5003,500​=58.3333%​

2.4. Sales mix variance

The general formula is:

Sales mix variance=((Total ASQ×AM)−(Total ASQ×SM))×BSP

We need to calculate the summation of the sales mix variances for each product. Note that the actual sales quantity used here (Total ASQ) is the combined actual sales quantity of 7,000 units (Product X + Product Y) - not the per-product ASQ used in the sales price and sales volume variances above.

Sales mix variance product X​=((Total ASQ×AM)−(Total ASQ×SM))×BSP=((7,000×42.8571%)−(7,000×41.6667%))×15=(3,000−2,916.67)×15=83.33×15=1,250(F)​

Sales mix variance product Y​=((Total ASQ×AM)−(Total ASQ×SM))×BSP=((7,000×57.1429%)−(7,000×58.3333%))×20=(4,000−4,083.33)×20=−83.33×20=1,666.67(U)​

Sales mix variance​=Sales mix variance product X+Sales mix variance product Y=1,250(F)+1,666.67(U)=416.67(U)​

2.5. Sales quantity variance

The general formula is:

Sales quantity variance=((Total ASQ×SM)−(Total BSQ×SM))×BSP

We need to calculate the summation of the sales quantity variances for each product. Note that the budgeted sales quantity used here (Total BSQ) is the combined budgeted sales quantity of 6,000 units (Product X + Product Y) - not the per-product BSQ used in the sales volume variance above.

Sales quantity variance product X​=((Total ASQ×SM)−(Total BSQ×SM))×BSP=((7,000×41.6667%)−(6,000×41.6667%))×15=(2,916.67−2,500)×15=416.67×15=6,250(F)​

Sales quantity variance product Y​=((Total ASQ×SM)−(Total BSQ×SM))×BSP=((7,000×58.3333%)−(6,000×58.3333%))×20=(4,083.33−3,500)×20=583.33×20=11,666.67(F)​

Sales quantity variance​=Sales quantity variance product X+Sales quantity variance product Y=6,250(F)+11,666.67(F)=17,916.67(F)​

From here, we can check that the sales volume variance we previously computed with a different approach is equal when we add up the sales mix and quantity variances:

Sales volume variance​=Sales mix variance+Sales quantity variance=416.67(U)+17,916.67(F)=17,500(F)​

The 416.67 (U) mix variance reflects a shift in sales mix toward Product X, the lower-priced item at a budgeted $15 - Product X made up 42.86% of actual units sold versus a budgeted 41.67%. The 17,916.67 (F) quantity variance confirms that total units sold beat budget by 1,000 units (7,000 actual vs. 6,000 budgeted), a genuine volume win. Keep in mind, though, that Product Y’s 500-unit volume gain followed a $2 price cut (part of its 8,000 (U) price variance) - a favorable volume variance doesn’t always mean good news on its own; it’s worth checking whether it came at the cost of price.

2.6. Summary

We can summarize all the variance computed from 2.1 to 2.5 into the following illustration:

Key points

Core variance formulas (actual − budget convention)

  • Total sales variance=Actual sales−Budgeted sales; calculate per product, then sum for total
  • Sign rule: positive = favorable (F), negative = unfavorable (U); report as absolute value + F/U
  • Some problems substitute budgeted contribution margin per unit for budgeted selling price (BSP)

Price and volume variances

  • Sales price variance=(ASP−BSP)×ASQ — isolates effect of price changes, using each product’s own actual quantity
  • Sales volume variance=(ASQ−BSQ)×BSP — isolates effect of quantity changes at budgeted price
  • Price variance + Volume variance = Total sales variance (check figure)
  • In flexible-budget terms: total sales variance = static-budget variance; price variance = flexible-budget revenue variance; volume variance = effect of unit differences

Mix percentages (needed before mix/quantity variances)

  • Actual Mix % (AM) = product’s actual units ÷ total actual units (all products)
  • Standard Mix % (SM) = product’s budgeted units ÷ total budgeted units (all products)

Mix and quantity variances

  • Sales mix variance=((Total ASQ×AM)−(Total ASQ×SM))×BSP
    • Uses combined (total) actual sales quantity across all products, not per-product ASQ
  • Sales quantity variance=((Total ASQ×SM)−(Total BSQ×SM))×BSP
    • Uses combined total budgeted quantity across all products
  • Mix variance + Quantity variance = Sales volume variance (check figure)

Multi-product exam strategy

  • Always compute each variance separately per product first, then sum for the total
  • A favorable volume/quantity variance can mask an underlying price cut (e.g., units sold rose because price was lowered) — check price and volume together before concluding “good news”
  • Mix variance reflects shift toward higher/lower-priced products; quantity variance reflects genuine change in total units sold

More from The sales variances

  • Total sales variance and sales price variance
  • Sales volume variance
  • Sales variance scenario: one type of product