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Textbook
Introduction
1. Common stock
2. Preferred stock
3. Bond fundamentals
4. Corporate debt
5. Municipal debt
6. US government debt
7. Investment companies
8. Alternative pooled investments
9. Options
10. Taxes
11. The primary market
12. The secondary market
13. Brokerage accounts
14. Retirement & education plans
14.1 Generalities
14.2 Rules
14.3 Workplace plans
14.4 Individual retirement accounts (IRAs)
14.5 Annuities
14.6 Life insurance
14.7 Education & other plans
15. Rules & ethics
16. Suitability
Wrapping up
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14.6 Life insurance
Achievable Series 7
14. Retirement & education plans

Life insurance

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Life insurance helps ensure family members and/or other beneficiaries are financially supported if someone dies. This is especially important in households that rely on one primary “breadwinner” (income earner). Many life insurance products exist, each with its own benefits and risks. This chapter covers:

  • Variable life insurance
  • Universal variable life insurance

Variable life insurance

Variable life insurance provides coverage for the insured person’s entire life, whether or not the insured person is also the policyholder. As long as required premiums are paid, the insurer pays a death benefit to the beneficiaries when the insured person dies.

Definitions
Insured person
The person whose life is insured; the payout is triggered by their death
Policyholder
The person who owns the life insurance policy; may be the insured person or a third party

For example, a company purchases life insurance on its CEO so the company receives a death benefit if the CEO dies. The company is the policyholder and beneficiary, while the CEO is the insured person.

Premium
The cost of life insurance; typically paid monthly to the insurance company
Death benefit
The money paid to beneficiaries when the insured person dies
Beneficiary
The person(s) and/or entities designated to receive the death benefit

Variable life insurance uses a fixed premium payment schedule. The premium amount is set when the contract is issued, and the policyholder is expected to make those payments over time. If premiums aren’t paid, the policy lapses, and the policyholder receives the cash value (discussed below) minus any applicable fees.

Variable life insurance includes a guaranteed minimum death benefit. The death benefit and the cash value may also grow over time. To see why, we first need to define cash value.

Variable life insurance builds cash value over time. For example, assume a 30-year-old policyholder buys $250,000 of variable life insurance on themselves* and pays a fixed premium of $200 per month. Early on, the cost of the death benefit (the cost to insure their life) might be $50 per month. The remaining $150 would be credited to cash value. As the insured person ages, the cost of insurance typically rises, which means less of each premium goes toward cash value. At age 60, the cost of insurance might rise to $160 per month, leaving only $40 per month to add to cash value.

*A person buying life insurance on themselves would be considered both the insured person and the policyholder.

Cash value can be used for several purposes. In most cases, only the policyholder can access the cash value during the insured person’s lifetime. After the policy has been in force for some time (often 3 years), the policyholder may be able to withdraw or borrow against cash value, as long as the insured person is still alive.

  • Any cash value withdrawn or borrowed and not repaid is generally subtracted from the death benefit.
  • Ordinary income taxes are generally due on any distributed cash value above the investor’s contributions (basis).

For example, assume an investor contributes a total of $50,000 to cash value, which grows* to $75,000. If the investor takes a $60,000 distribution, ordinary income taxes apply to the $10,000 of growth, but not to the $50,000 basis.

*Cash value is invested in the separate account, which is discussed further below.

If a policyholder wants to stop paying premiums, they are typically given one of four options:

  • Keep death benefit for a shorter period
  • Retain insurance with a lower death benefit
  • Surrender and receive the cash value
  • Perform a life (viatical) settlement

Keep death benefit for a shorter period
The policyholder can surrender the whole life policy, use the cash value, and purchase the equivalent of term life insurance on the insured person. This option is typically only available to insured persons under age 80, since many insurers don’t offer term life insurance to very elderly applicants.

Retain insurance with lower death benefit
The policyholder can stop paying premiums in exchange for a lower death benefit. Depending on the contract, the cash value may or may not be adjusted when this change is made.

Surrender and receive cash value
The policyholder can surrender the policy and receive the cash value minus any applicable surrender fees. Surrender fees are charges paid to the insurance company when the policy is canceled. Many surrender fee schedules decline over time (higher in early years and lower in later years). Any gains above the basis (amount contributed) are taxable to the policyholder.

Perform a life (viatical) settlement
In some situations, the policyholder can sell the life insurance policy to a third party. This is called a life or viatical settlement, and it’s typically associated with an insured person who is near death. People diagnosed with terminal illnesses commonly use these settlements.

If the insured person expects to die within a short period, the policyholder may sell the policy and use the proceeds for medical or end-of-life expenses. For example, a $500,000 policy might be sold for $300,000. The third party takes over premium payments and receives the full death benefit ($500,000 in this example) when the insured person dies.

Sidenote
Life insurance taxes

One of the biggest benefits of life insurance is that the death benefit is generally paid without income tax. When the insured person dies, the beneficiary receives the payout with no income tax obligation.

However, the value of the life insurance policy may be included in the policyholder’s estate and potentially subject to estate taxes*. This is generally not an issue when the beneficiary is the policyholder’s spouse, because the unlimited marital exemption allows assets inherited by a surviving spouse (including life insurance) to avoid estate taxation.

Estate tax is a tax assessed at death. In the 2026 tax year, an estate generally isn’t subject to estate tax unless it exceeds $15 million in value. If the insured person was also the policyholder, the life insurance death benefit is included in the estate’s value for estate tax purposes.

For example, assume a person is both the policyholder and the insured person on a $5 million policy. They die and name their children as beneficiaries. The children generally owe no income tax on the death benefit, but the $5 million is included in the deceased parent’s estate value. Estate taxes apply only if the total estate value exceeds $15 million.

Remember: the estate tax discussion above generally doesn’t apply when the beneficiary is the surviving spouse.

Cash value is contributed to a separate account, similar to the structure of a variable annuity. The policyholder owns the cash value and chooses how it’s invested. The insurer typically offers a menu of portfolios that resemble mutual funds, providing exposure to asset classes such as common stock, preferred stocks, and bonds. The policyholder decides how much risk to take, and higher risk generally comes with a higher expected return over time.

Separate accounts have a few important consequences:

  • The policyholder bears the investment risk (for example, market risk), rather than the insurance company bearing that risk as it does with other types of life insurance*.
  • Insurance products with variable features are considered securities. That means they’re subject to registration and securities regulations (covered in later chapters).
  • To sell variable life insurance, a professional generally needs both securities and insurance licenses. This typically involves FINRA and NASAA licensing (for example, Series 6, 7, 63, and/or 66) plus a state insurance license.

*Other forms of life insurance exist than the ones discussed in this chapter, although not generally tested on the Series 7. For example, whole life insurance is similar to variable life insurance, but the policyholder does not maintain control of investing. The insurance company is responsible for investing in most forms non-variable life insurance, which is performed in the general account (similar to the structure of a fixed annuity).

The separate account is what allows the cash value (and potentially the death benefit) to grow over time. If the separate account performs well, both may increase. If the separate account declines, both the cash value and the death benefit may decline as well. Variable life insurance contracts typically provide a minimum guaranteed death benefit regardless of how far the separate account falls, but there is usually no minimum guaranteed cash value.

Let’s summarize the main test points related to variable life insurance:

  • Coverage for the entire life of the policyholder
  • Fixed premiums
  • Guaranteed minimum death benefit
  • No minimum guaranteed cash value
  • Cash value invested in a separate account
  • Cash value grows based on investment performance
  • Policyholder subject to investment risk
  • Cash value may be
    • Withdrawn or borrowed
    • Returned to the insurance company upon death
    • Kept upon surrender of the policy
    • Retained and potentially paid with a death benefit
  • Considered a security

Universal life insurance

There are several similarities between whole life insurance and universal life insurance. Both provide coverage for the policyholder’s entire life, include a death benefit, and invest cash value in the insurance company’s general account. Neither is considered a security. The key difference is how premiums work.

Let’s summarize the main test points related to universal life insurance:

  • Coverage for entire life of policy holder
  • Flexible premiums
  • Flexible death benefit (some maintain minimums)
  • Cash value invested in general account
  • Cash value grows at guaranteed fixed rate
  • Insurance company subject to investment risk
  • Cash value may be
    • Withdrawn or borrowed
    • Returned to insurance company upon death
    • Kept upon surrender of policy
    • Retained and potentially paid with death benefit
  • Not considered a security

Universal variable life insurance

There are several similarities between variable life insurance and universal variable life insurance. Both provide coverage for the insured person’s entire life, offer investment options for the death benefit and cash value through the separate account, and are considered securities*. The main difference is premium flexibility.

*Any insurance product with the term ‘variable’ in its name can be safely assumed to be a security. This makes the product subject to registration, plus the professionals selling this type of product are subject to registration with both securities regulators and insurance regulators.

The term “universal” is associated with flexibility, especially for premiums. With universal life insurance, premiums are flexible and can change over time.

  • The policyholder can increase premium payments to pursue a larger death benefit.
  • The policyholder can decrease or skip premium payments, typically in exchange for a lower death benefit or a reduction in cash value.

After enough cash value accumulates, some policyholders pay premiums from cash value until it’s depleted. If cash value is exhausted and the policyholder doesn’t resume premium payments, the policy will lapse (terminate).

Premium flexibility is most useful for people whose financial situation changes over time. If income or family needs increase, the policyholder can often increase premiums rather than applying for a new policy to raise the death benefit (which may be necessary with non-universal policies).

Let’s summarize the main test points related to universal variable life insurance:

  • Coverage for the entire life of the insured person
  • Flexible premiums
  • Flexible death benefit (some maintain minimums)
  • No minimum guaranteed cash value
  • Cash value invested in a separate account
  • Cash value grows based on investment performance
  • Policyholder subject to investment risk
  • Cash value may be:
    • Withdrawn or borrowed
    • Returned to the insurance company upon death
    • Kept upon surrender of the policy
    • Retained and potentially paid with a death benefit
  • Considered a security
Key points

Viatical (life) settlements

  • Policy holder sells life insurance to third party
  • Typically involves policy holders with terminal illnesses
  • Third party takes over premium payments
  • Third party receives a death benefit

Variable life insurance

  • Coverage for the entire life of the policyholder
  • Fixed premiums
  • Guaranteed death benefit
  • Cash value invested in a separate account
  • Cash value grows based on investment performance
  • Policyholder subject to investment risk
  • Cash value may be
    • Withdrawn or borrowed
    • Returned to the insurance company upon death
    • Kept upon surrender of the policy
    • Retained and potentially paid with a death benefit
  • Considered a security

Universal life insurance

  • Coverage for the entire life of the policyholder
  • Flexible premiums
  • Flexible death benefit
  • Cash value invested in the insurance company’s general account
  • Cash value grows at a guaranteed fixed rate
  • Insurance company subject to investment risk
  • Cash value may be
    • Withdrawn or borrowed
    • Returned to the insurance company upon death
    • Kept upon surrender of the policy
    • Retained and potentially paid with a death benefit
  • Not considered a security

Universal variable life insurance

  • Coverage for the entire life of the policyholder
  • Flexible premiums
  • Flexible death benefit
  • Cash value invested in a separate account
  • Cash value grows based on investment performance
  • Policyholder subject to investment risk
  • Cash value may be
    • Withdrawn or borrowed
    • Returned to the insurance company upon death
    • Kept upon surrender of the policy
    • Retained and potentially paid with a death benefit
  • Considered a security

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