As the world becomes more technologically complex, more people experience financial exploitation. Senior citizens and people with certain disabilities tend to be the most affected. In FINRA’s own words:
Each day for the next 12 years, an average of 10,000 Americans will turn 65. Con artists tend to target older people, in part, because they are more likely to have built up nest eggs, according to the FBI. And the U.S. Department of Justice estimates that $3 billion is stolen or defrauded from millions of elderly Americans every year.
Representatives are obligated to protect specified adults from financial exploitation, fraud, and the consequences of diminished capacity. FINRA defines specified adults as:
Protecting specified adults is accomplished through these best practices:
FINRA Rule 2165 aims to protect investors from exploitation and fraud. When opening a brokerage account, firms must ask investors to provide a trusted contact person, which the Securities and Exchange Commission (SEC) defines as:
A “trusted contact person” is a person that you authorize your brokerage firm to contact if your broker has a reasonable belief that your account may be exposed to possible financial exploitation or fraud.
Investors should identify a close family member or friend who is at least 18 years old for this role. Although naming a trusted contact person is not required to open an account, it’s strongly recommended for most accounts (institutional accounts are the main exception). Investors can also:
The firm should reach out to the trusted contact person if exploitation, fraud, or diminished capacity is suspected. Normally, privacy rules prohibit sharing non-public information with third parties without trading authorization. However, FINRA rules allow limited disclosure to a trusted contact person. According to a FINRA FAQ on this topic:
The [firm] or [representative] is authorized to contact the trusted contact and disclose information about the customer’s account to address possible financial exploitation, to confirm the specifics of the customer’s current contact information, health status, or the identity of any legal guardian, executor, trustee or holder of a power of attorney
You don’t need to memorize the exact boundaries of what can be shared. For exam purposes, assume the representative can share enough account information to appropriately inform the trusted contact person about the concern.
Here are common situations where contacting the trusted person may be appropriate:
Firms may contact the trusted contact person any time exploitation is suspected. However, if a hold is placed on the account (discussed below), FINRA requires the firm to contact the trusted contact person within two business days.
FINRA allows firms to temporarily restrict a specified adult’s account(s) if financial exploitation, fraud, or diminished capacity is suspected. Both transactions and disbursements can be prohibited initially for 15 business days. At this stage, the firm’s key requirement is to inform the trusted contact person within two business days.
During this 15-business-day period, the firm investigates whether the hold is necessary. The firm’s internal review, combined with discussions with the trusted contact person, helps determine whether the restriction should remain.
In March 2022, FINRA updated this rule to allow the hold to continue for another 30 business days if authorities (typically local or state police) have been notified. Some firms found the original 25-business-day total hold (15 initial + 10 additional days) wasn’t enough to resolve certain situations, because the hold could otherwise continue only with a court order*. Obtaining a court order often takes longer than a few weeks.
With this update, firms can extend the hold so that transactions and/or disbursements may be prohibited for a total of 55 business days (15 initial + 10 additional + 30 more days if authorities are notified).
*Court orders can restrict accounts for unlimited periods of time.
In addition to protecting senior investors from third-party fraud and exploitation, representatives should be cautious about recommending certain investments to these clients. FINRA refers to these as “red flag investments.” While a higher-risk investment could be suitable in a specific situation, the following recommendations from a financial professional will always draw FINRA’s attention and scrutiny:
Ask what these recommendations have in common: they can expose an older investor to significant risk, complexity, or long time horizons.
For example, borrowing against a home to invest (mortgaging for investment purposes) can magnify losses. Variable insurance products often require several years (sometimes a decade or more) to perform as intended. More broadly, accounts owned by senior citizens should be handled with extra care, and aggressive recommendations should be avoided. Many elderly customers live on a fixed income and may not have time to recover from major losses.
Financial professionals must not use made-up certifications to boost credibility. For example, you shouldn’t call yourself a “Senior Investment Specialist.” That title isn’t a recognized professional designation, and it may mislead elderly clients into thinking you have specialized credentials.
Those who create fake designations related to senior citizens may face regulatory penalties and possible criminal charges. Examples of false designations include:
Several legitimate designations may be used if someone has met the required qualifications. These include:
Abuse of the elderly or disabled is serious, and it happens every day. Financial professionals must protect customers as much as possible. If you notice exploitation in any form, escalate the issue to your supervisor. From there, firm management will decide the appropriate course of action.
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