Achievable logoAchievable logo
Personal Lines
Sign in
Sign up
Purchase
Textbook
Practice exams
Support
How it works
Resources
Exam catalog
Mountain with a flag at the peak
Textbook
1. General Insurance Concepts
2. Personal Lines Insurance Basics
3. Legal Liability Concepts
4. Common Policy Provisions
5. Underwriting
6. Claims Settlement
7. Dwelling Policies (DP)
8. Dwelling Policy Conditions
9. Home Owners Policies (HO)
10. Homeowners Policy Definitions and Conditions
11. Endorsements and Scheduled Property
12. Personal Auto Insurance (PAP)
Flood and Other Limited Policies
Achievable logoAchievable logo
Not found
Achievable Personal Lines

New Mexico State Regulations & NAIC Insurance Law

20 min read
Font
Discuss
Share
Feedback

Licensing

Any individual applying for a New Mexico resident producer’s license must be at least 18 years old and be a resident of New Mexico prior to submitting an application.

Pre-licensing course and exam

New Mexico does not have specific pre-licensing requirements, but an applicant must pass the examination required for each line of authority for which the license is sought (13.4.2.9 NMAC).

Fingerprints/background check

The Superintendent reviews an applicant’s background before issuing a license, and many states require applicants to submit fingerprints for a state and FBI criminal history check as part of the application.

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Non-resident license

A producer licensed in another state can obtain a New Mexico nonresident license without taking New Mexico’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts. In New Mexico a sponsor is required: a temporary license is issued only under the supervision of a licensed producer or an insurer that assumes responsibility for all of the temporary licensee’s acts (13.4.2.25(B)(1) NMAC).

The NAIC’s model act limits a temporary license to 180 days.

Military service

Under the NAIC’s model act, a producer who cannot meet license renewal requirements because of military service, or because of another extenuating circumstance such as a long-term medical disability, may request a waiver of those requirements and of any examination, fine or sanction for missing them.

Renewal and reinstatement

A producer license stays in effect only while the producer renews it on schedule: paying the renewal fee and completing continuing education by the due date.

Each state sets its own renewal cycle.

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

Under the NAIC’s model act, a lapsed license may be reinstated within 12 months of the renewal due date, for a penalty of double the unpaid renewal fee. Each state sets its own window and fee, and after the window closes the person must qualify for a new license.

Continuing Education

All states, including New Mexico, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Individuals licensed in the state of New Mexico must complete continuing education prior to renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

Under the NAIC’s model act, the licensee reports a change of address to the regulator within 30 days of the change. New Mexico’s rule is shorter: a licensee informs the Superintendent of a change in legal name or address within 20 days, and a late report carries a $50 penalty (13.4.2.26(A)(3) NMAC).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company Regulations

An insurance company must be authorized by the Office of Superintendent of Insurance to conduct business in New Mexico. To receive a certificate of authority, the company applies to the Superintendent and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and Surplus Requirement

A company that has been authorized to conduct insurance business in New Mexico must maintain minimum standards as a corporation. The certificate of authority will allow the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In New Mexico, the Superintendent gives an insurer written notice of a deficiency and requires it to be eliminated within sixty days; if the insurer fails to cure it in that time, the Superintendent must immediately suspend or revoke its certificate of authority (NMSA 1978, § 59A-5-25(B)).

Duties of the Superintendent of Insurance

The New Mexico Superintendent of Insurance is an appointed state executive position in the New Mexico state government to lead the Office of Superintendent of Insurance, a consumer protection agency for insurance in New Mexico.

The Superintendent is appointed for a term of 4 years by the Insurance Nominating Committee. The nominating committee consists of nine members, including four insurance industry representatives and four insurance consumer advocates, appointed in equal number by the New Mexico legislative council and the Governor. The eight appointed members select the ninth member of the committee to serve as its chair.

The Superintendent, as head of the office, oversees private health and life, business, auto, home, and title insurance in the state. Their duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Superintendent finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • Audit the books and records of any resident producer as frequently as necessary.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

  • Organizing and managing the office of superintendent of insurance.

  • Conducting examinations and investigations on insurance matters either expressly authorized authorization or based on probable cause of violations.

  • Making, entering into, and enforcing contracts or agreements in order to exercise the office’s powers under the Insurance Code.

Sidenote
Know this...

The Superintendent does not have the authority to arrest, issue injunctions or sentence jail time. They can get the process started, but It takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

In New Mexico, the Superintendent’s investigators are peace officers under Chapter 29, Article 1 NMSA 1978 (NMSA 1978, § 59A-16C-11(A)).

Suspend, Revoke or Non-renew

The Superintendent has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of a felony.

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than New Mexico.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and Desist

If the Superintendent finds that a producer has violated the state’s insurance laws, the Superintendent may order the producer to cease and desist. The recipient of a cease and desist order has not had his/her registration suspended or revoked, but is required to stop or limit the activity addresses in the order.

Hearing and penalties

A person facing action by the Superintendent is entitled to notice and an opportunity for a hearing, within time limits set by New Mexico law, and may ask a court to review the final order. In New Mexico the order can come first: when the Superintendent has cause to believe a prohibited practice is being engaged in, the Superintendent orders the person to cease and desist, and if the person neither complies nor requests a hearing in writing within twenty days, the order becomes final and not subject to review or appeal (NMSA 1978, § 59A-16-27(A)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

Unfair Claims Settlement Practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • The intentional obstruction and delay of claims payment or the delay of a claims investigation is a violation of regulation.

  • Neglecting to provide a prompt response and written explanation of insurance policy terms, conditions, and laws related to the contract are examples of unfair claims settlement practices.

  • Failure to provide claims without launching a thorough investigation is a violation of regulation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle a claim for less than fair market value.

Policy forms

Insurers file their policy forms with the Superintendent.

Depending on the line of insurance and the form, a state may require approval before a form is used, often with a period after which a filing that has not been acted on is deemed approved, or may allow the form to be used as soon as it is filed (“file and use”).

If a policy provision conflicts with New Mexico law, the policy is read as amended to conform to the law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Superintendent’s inspection.

New Mexico requires the records of each insurance policy to be kept for at least three years after the policy expires, unless a longer period is required (13.4.2.26©(4)(a) NMAC).

Fraudulent Producer Representation

An insurance producer who represents to the public that he/she is licensed to conduct insurance business in New Mexico, but has not passed the appropriate licensing examination is in violation of regulation. Any means of public communication using advertisements, letterheads, circulars, business cards, and other methods of representation are included in the definition of impersonating a licensed producer.

A producer found guilty of conducting business in New Mexico in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. The model act’s test is whether the statement is untrue, deceptive or misleading, not whether the person meant to deceive.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure that insurer or any other person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, Coercion and Intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False Financial Statements

Any licensed producer who makes false statements containing any information that involves inaccurate material facts or false statements on an application for insurance is in violation of the state’s unfair trade practices law.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

States differ on promotional gifts. The NAIC’s model act lets producers and insurers give customers non-cash gifts, meals or charitable donations up to an amount the state considers reasonable, as long as the gift is not conditioned on buying or renewing a policy and is offered without unfair discrimination. Each state sets its own limit. In property and casualty insurance, New Mexico allows prizes, gifts, gift cards and other items worth up to $100 in aggregate per customer or prospect in a calendar year (NMSA 1978, § 59A-16-17(F)).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind. New Mexico does: no insurer may refuse or limit coverage, or charge a different rate for the same coverage, solely because of blindness, including partial blindness (NMSA 1978, § 59A-16-13.2(A)).

Errors & Omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O only covers honest mistakes resulting in (financial) damage to customers/prospects. There is no coverage for violation of insurance regulation.

Rebating

New Mexico licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing Commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance. New Mexico’s rule is stricter: an insurer or producer may not pay or assign commissions, service fees or other valuable consideration derived from insurance of New Mexico risks to anyone not licensed to sell, solicit or negotiate insurance in the state (13.4.2.12(A)(3) NMAC).

Twisting

Providing false information or expressing derogatory ideas about the financial conditions of a competitor company with the intent to lapse or surrender an existing policy is a violation of the law. Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair Marketing Practices

The Office of Superintendent of Insurance is responsible for establishing minimum standards for the full and fair disclosure of policy content. They also require the standardization and simplification of the terms used to describe insurance coverage. Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the Glass-Steagall Act of 1933, allowing consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities of federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013©).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

In states that adopted the NAIC’s Insurance Information and Privacy Protection Model Act, an authorization to collect personal information signed with an application is valid for no more than 30 months for life, health or disability insurance and one year for property or casualty insurance.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time under federal rules; New Mexico’s telephone solicitation law is narrower, barring calls received before 9:00 a.m. or after 9:00 p.m. (NMSA 1978, § 57-12-22(B)(5))
  • Must disclose the caller’s identity, the company the caller represents and that the purpose is a sale

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days

Insurance guaranty association

Every state has a property and casualty insurance guaranty association that pays covered claims when a member insurer becomes insolvent. Insurers licensed to write the covered lines in the state must belong to it, and it is funded by assessments on its members.

Each state sets the most its association pays per claim. The NAIC’s model act sets $500,000 per claimant for most covered claims and $10,000 for the return of unearned premium.

Auto Insurance State Minimum

The “state minimum” auto insurance is the minimum amount of car insurance you must carry in your state to legally drive a vehicle in New Mexico. It ensures that you can pay for others’ injuries and damages if you cause a car accident. Driving without adequate coverage can result in financial repercussions such as fines, license suspensions, vehicle impoundment and even jail time.

Auto insurance is typically structured as a split limit policy with coverage minimums represented by numbers and slashes. The first number is BI coverage per person, the second is BI coverage per incident (if multiple people are injured) and the third is PD per incident.

In New Mexico, the state minimum is 25/50/10 which would cover up to $25,000 of Bodily Injury protection for each person involved in an accident, up to $50,000 worth of Bodily Injuries per incident, and up to $10,000 of Property Damage per incident.

Licensing

  • Must be 18+ and a New Mexico resident before applying
  • No formal pre-licensing course required, but must pass exam for each line of authority (13.4.2.9 NMAC)

Pre-licensing course and exam

  • No specific pre-licensing coursework mandated in NM
  • Exam required per line of authority sought

Fingerprints/background check

  • Superintendent reviews background before licensing
  • Fingerprints often required for state/FBI criminal history check

Controlled business

  • Insurance on producer’s own life/property/family/employer/controlled business
  • States restrict licenses used mainly for controlled business (license is meant to serve the public)

Non-resident license

  • Can obtain NM nonresident license without NM exam if licensed in good standing in home state
  • Requires reciprocity and proper application/fees
  • Address change: file within 30 days; moving to new state: apply for resident license within 90 days (no repeat of exam/education for held lines)

Temporary license

  • Issued without exam to keep business running (e.g., death/disability of producer, military deployment)
  • NM requires a licensed sponsor (producer or insurer) responsible for temp licensee’s acts
  • NAIC model caps temporary license at 180 days

Military service

  • Producers unable to renew due to military service or long-term disability may request waiver of renewal requirements, exams, fines/sanctions

Renewal and reinstatement

  • License requires timely fee payment + continuing education
  • Each state sets its own renewal cycle
  • NAIC model: lapsed license reinstated within 12 months for double the fee; after window, must requalify

Continuing Education

  • Required in NM to renew major lines (life, health, property, liability)
  • Hours set by state law/published by insurance department

Notice of change of name or address

  • NAIC model: report change within 30 days; NM requires within 20 days (13.4.2.26(A)(3) NMAC), $50 penalty for late report
  • Must report administrative actions/criminal prosecutions within 30 days (per model act)
  • Must notify regulator before using any name other than legal name

Company Regulations

  • Insurers need Certificate of Authority from Superintendent to operate in NM
  • Must file charter, financial statements, and required fees/documents

Capital and Surplus Requirement

  • Insurer must maintain minimum capital/surplus to keep certificate of authority
  • NM: 60 days to cure deficiency after notice; failure results in immediate suspension/revocation (NMSA 1978 § 59A-5-25(B))

Duties of the Superintendent of Insurance

  • Appointed for 4-year term by Insurance Nominating Committee (9 members: 4 industry, 4 consumer advocates, +1 chair)
  • Oversees investigations, audits, fines, license/certificate actions, form/rate approvals
  • Cannot arrest or issue injunctions/jail time — investigators are peace officers (NMSA 1978 § 59A-16C-11(A))

Suspend, Revoke or Non-renew

  • Grounds include: false application info, fraud, felony conviction, unfair trade practices, misappropriation of funds, prior revocation elsewhere, exam cheating, forging identity

Cease and Desist

  • Ordered when violation is found; does not suspend/revoke license, only stops/limits specific activity

Hearing and penalties

  • Entitled to notice/hearing; can seek court review
  • NM: order becomes final if no hearing requested within 20 days (NMSA 1978 § 59A-16-27(A))
  • Civil penalties possible in addition to license action; higher penalties for knowing/flagrant violations

Unfair Claims Settlement Practices

  • Violations if flagrant/repeated: delaying claims, failing to investigate, denying without investigation, unfair settlement offers, using altered application info without consent

Policy forms

  • Insurers file forms with Superintendent
  • May require prior approval or “file and use”
  • Conflicting provisions read as amended to comply with NM law

Record maintenance

  • Producers must keep transaction records available for Superintendent’s inspection
  • NM: retain records 3 years after policy expires minimum (13.4.2.26©(4)(a) NMAC)

Fraudulent Producer Representation

  • Illegal to claim licensure without passing required exam
  • Includes false representation via ads, cards, letterhead, etc.
  • Can result in suspension/revocation of other licenses held

Misrepresentation

  • Prohibited: false illustrations/quotes, inaccurate policy comparisons
  • Includes “twisting” — inducing lapse/surrender via false info

False advertising

  • Prohibits untrue, deceptive or misleading statements about insurance business
  • Applies across all media; intent to deceive not required

Defamation

  • False or malicious statements harming insurer’s financial reputation prohibited
  • Classic example: spreading false rumor of insurer’s insolvency

Boycott, Coercion and Intimidation

  • Prohibited if resulting in unreasonable restraint or monopoly in insurance business

False Financial Statements

  • Prohibits false statements/material misrepresentation on applications

Illegal inducements

  • Cannot offer unlisted value (cash/gifts) to induce insurance purchase unless allowed by law
  • NM allows non-cash gifts/promos up to $100 aggregate per person/year in P&C (NMSA 1978 § 59A-16-17(F))

Unfair discrimination

  • Prohibits differing treatment for equal-risk classes in life/health rates
  • Cannot deny/limit coverage based on sex, marital status, race, religion, national origin
  • P&C: cannot deny based solely on geographic location or mental/physical impairment
  • NM specifically protects against discrimination due to blindness (NMSA 1978 § 59A-16-13.2(A))

Errors & Omissions

  • E&O insurance protects producers from negligence claims
  • Covers honest mistakes only, not regulatory violations

Rebating

  • NM prohibits refunds/discounts/credits to induce insurance purchase

Sharing Commission

  • Allowed only between licensed producers in same line of business
  • NM stricter: cannot pay commission to anyone unlicensed for NM risks (13.4.2.12(A)(3) NMAC)

Twisting

  • Misrepresentation used to induce policy lapse/surrender/exchange
  • Distinct from defamation (which targets competitor’s reputation)

Unfair Marketing Practices

  • Superintendent sets standards for disclosure and policy term simplification
  • Prohibits false claims of government/organization endorsement or false claims-timing statements

Gramm-Leach Bliley Act (GLBA)

  • Repealed Glass-Steagall; allows merger of banking, investment, and insurance sectors
  • Establishes federal/state regulatory framework for combined financial services

McCarran-Ferguson Act

  • 1945 law establishing state-level regulation of insurance
  • Grants limited antitrust exemption; health insurance exemption removed since 2021 (15 U.S.C. § 1013©)

National Association of Insurance Commissioners (NAIC)

  • Organization of state insurance regulators setting standards/best practices
  • Supports coordinated national regulatory system (not a federal agency)

Fair Credit Reporting Act

  • Governs use of consumer reports in underwriting
  • Investigative report requests: disclose to consumer within 3 days
  • Adverse action: must notify consumer; consumer has 60 days to request free report/dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • Insurer privacy governed by FCRA, GLBA, and state law
  • NAIC model: authorization valid 30 months (life/health/disability) or 1 year (property/casualty)

Telemarketing

  • National Do Not Call Registry restricts calls to registered numbers
  • Calls allowed 8am–9pm federally; NM narrower: 9am–9pm (NMSA 1978 § 57-12-22(B)(5))
  • Must disclose caller identity, company, and sales purpose

CAN-SPAM

  • Commercial emails must be labeled as ads, have accurate headers/subject lines
  • Must include valid postal address and opt-out option honored within 10 business days

Insurance guaranty association

  • Pays claims when member insurer becomes insolvent
  • Funded via member assessments; membership mandatory for insurers writing covered lines
  • NAIC model caps: $500,000 per claimant (most claims), $10,000 for unearned premium

Auto Insurance State Minimum

  • Minimum coverage legally required to drive in NM
  • Split limit format: BI per person / BI per incident / PD per incident
  • NM minimum: 25/50/10 ($25k BI/person, $50k BI/incident, $10k PD/incident)

Sign up for free to take 21 quiz questions on this topic

Previous
Next  | 47. New York State Regulations & NAIC Insurance Law
All rights reserved ©2016 - 2026 Achievable, Inc.

New Mexico State Regulations & NAIC Insurance Law

Licensing

Any individual applying for a New Mexico resident producer’s license must be at least 18 years old and be a resident of New Mexico prior to submitting an application.

Pre-licensing course and exam

New Mexico does not have specific pre-licensing requirements, but an applicant must pass the examination required for each line of authority for which the license is sought (13.4.2.9 NMAC).

Fingerprints/background check

The Superintendent reviews an applicant’s background before issuing a license, and many states require applicants to submit fingerprints for a state and FBI criminal history check as part of the application.

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Non-resident license

A producer licensed in another state can obtain a New Mexico nonresident license without taking New Mexico’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts. In New Mexico a sponsor is required: a temporary license is issued only under the supervision of a licensed producer or an insurer that assumes responsibility for all of the temporary licensee’s acts (13.4.2.25(B)(1) NMAC).

The NAIC’s model act limits a temporary license to 180 days.

Military service

Under the NAIC’s model act, a producer who cannot meet license renewal requirements because of military service, or because of another extenuating circumstance such as a long-term medical disability, may request a waiver of those requirements and of any examination, fine or sanction for missing them.

Renewal and reinstatement

A producer license stays in effect only while the producer renews it on schedule: paying the renewal fee and completing continuing education by the due date.

Each state sets its own renewal cycle.

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

Under the NAIC’s model act, a lapsed license may be reinstated within 12 months of the renewal due date, for a penalty of double the unpaid renewal fee. Each state sets its own window and fee, and after the window closes the person must qualify for a new license.

Continuing Education

All states, including New Mexico, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Individuals licensed in the state of New Mexico must complete continuing education prior to renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

Under the NAIC’s model act, the licensee reports a change of address to the regulator within 30 days of the change. New Mexico’s rule is shorter: a licensee informs the Superintendent of a change in legal name or address within 20 days, and a late report carries a $50 penalty (13.4.2.26(A)(3) NMAC).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company Regulations

An insurance company must be authorized by the Office of Superintendent of Insurance to conduct business in New Mexico. To receive a certificate of authority, the company applies to the Superintendent and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and Surplus Requirement

A company that has been authorized to conduct insurance business in New Mexico must maintain minimum standards as a corporation. The certificate of authority will allow the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In New Mexico, the Superintendent gives an insurer written notice of a deficiency and requires it to be eliminated within sixty days; if the insurer fails to cure it in that time, the Superintendent must immediately suspend or revoke its certificate of authority (NMSA 1978, § 59A-5-25(B)).

Duties of the Superintendent of Insurance

The New Mexico Superintendent of Insurance is an appointed state executive position in the New Mexico state government to lead the Office of Superintendent of Insurance, a consumer protection agency for insurance in New Mexico.

The Superintendent is appointed for a term of 4 years by the Insurance Nominating Committee. The nominating committee consists of nine members, including four insurance industry representatives and four insurance consumer advocates, appointed in equal number by the New Mexico legislative council and the Governor. The eight appointed members select the ninth member of the committee to serve as its chair.

The Superintendent, as head of the office, oversees private health and life, business, auto, home, and title insurance in the state. Their duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Superintendent finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • Audit the books and records of any resident producer as frequently as necessary.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

  • Organizing and managing the office of superintendent of insurance.

  • Conducting examinations and investigations on insurance matters either expressly authorized authorization or based on probable cause of violations.

  • Making, entering into, and enforcing contracts or agreements in order to exercise the office’s powers under the Insurance Code.

Sidenote
Know this...

The Superintendent does not have the authority to arrest, issue injunctions or sentence jail time. They can get the process started, but It takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

In New Mexico, the Superintendent’s investigators are peace officers under Chapter 29, Article 1 NMSA 1978 (NMSA 1978, § 59A-16C-11(A)).

Suspend, Revoke or Non-renew

The Superintendent has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of a felony.

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than New Mexico.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and Desist

If the Superintendent finds that a producer has violated the state’s insurance laws, the Superintendent may order the producer to cease and desist. The recipient of a cease and desist order has not had his/her registration suspended or revoked, but is required to stop or limit the activity addresses in the order.

Hearing and penalties

A person facing action by the Superintendent is entitled to notice and an opportunity for a hearing, within time limits set by New Mexico law, and may ask a court to review the final order. In New Mexico the order can come first: when the Superintendent has cause to believe a prohibited practice is being engaged in, the Superintendent orders the person to cease and desist, and if the person neither complies nor requests a hearing in writing within twenty days, the order becomes final and not subject to review or appeal (NMSA 1978, § 59A-16-27(A)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

Unfair Claims Settlement Practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • The intentional obstruction and delay of claims payment or the delay of a claims investigation is a violation of regulation.

  • Neglecting to provide a prompt response and written explanation of insurance policy terms, conditions, and laws related to the contract are examples of unfair claims settlement practices.

  • Failure to provide claims without launching a thorough investigation is a violation of regulation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle a claim for less than fair market value.

Policy forms

Insurers file their policy forms with the Superintendent.

Depending on the line of insurance and the form, a state may require approval before a form is used, often with a period after which a filing that has not been acted on is deemed approved, or may allow the form to be used as soon as it is filed (“file and use”).

If a policy provision conflicts with New Mexico law, the policy is read as amended to conform to the law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Superintendent’s inspection.

New Mexico requires the records of each insurance policy to be kept for at least three years after the policy expires, unless a longer period is required (13.4.2.26©(4)(a) NMAC).

Fraudulent Producer Representation

An insurance producer who represents to the public that he/she is licensed to conduct insurance business in New Mexico, but has not passed the appropriate licensing examination is in violation of regulation. Any means of public communication using advertisements, letterheads, circulars, business cards, and other methods of representation are included in the definition of impersonating a licensed producer.

A producer found guilty of conducting business in New Mexico in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. The model act’s test is whether the statement is untrue, deceptive or misleading, not whether the person meant to deceive.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure that insurer or any other person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, Coercion and Intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False Financial Statements

Any licensed producer who makes false statements containing any information that involves inaccurate material facts or false statements on an application for insurance is in violation of the state’s unfair trade practices law.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

States differ on promotional gifts. The NAIC’s model act lets producers and insurers give customers non-cash gifts, meals or charitable donations up to an amount the state considers reasonable, as long as the gift is not conditioned on buying or renewing a policy and is offered without unfair discrimination. Each state sets its own limit. In property and casualty insurance, New Mexico allows prizes, gifts, gift cards and other items worth up to $100 in aggregate per customer or prospect in a calendar year (NMSA 1978, § 59A-16-17(F)).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind. New Mexico does: no insurer may refuse or limit coverage, or charge a different rate for the same coverage, solely because of blindness, including partial blindness (NMSA 1978, § 59A-16-13.2(A)).

Errors & Omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O only covers honest mistakes resulting in (financial) damage to customers/prospects. There is no coverage for violation of insurance regulation.

Rebating

New Mexico licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing Commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance. New Mexico’s rule is stricter: an insurer or producer may not pay or assign commissions, service fees or other valuable consideration derived from insurance of New Mexico risks to anyone not licensed to sell, solicit or negotiate insurance in the state (13.4.2.12(A)(3) NMAC).

Twisting

Providing false information or expressing derogatory ideas about the financial conditions of a competitor company with the intent to lapse or surrender an existing policy is a violation of the law. Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair Marketing Practices

The Office of Superintendent of Insurance is responsible for establishing minimum standards for the full and fair disclosure of policy content. They also require the standardization and simplification of the terms used to describe insurance coverage. Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the Glass-Steagall Act of 1933, allowing consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities of federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013©).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

In states that adopted the NAIC’s Insurance Information and Privacy Protection Model Act, an authorization to collect personal information signed with an application is valid for no more than 30 months for life, health or disability insurance and one year for property or casualty insurance.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time under federal rules; New Mexico’s telephone solicitation law is narrower, barring calls received before 9:00 a.m. or after 9:00 p.m. (NMSA 1978, § 57-12-22(B)(5))
  • Must disclose the caller’s identity, the company the caller represents and that the purpose is a sale

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days

Insurance guaranty association

Every state has a property and casualty insurance guaranty association that pays covered claims when a member insurer becomes insolvent. Insurers licensed to write the covered lines in the state must belong to it, and it is funded by assessments on its members.

Each state sets the most its association pays per claim. The NAIC’s model act sets $500,000 per claimant for most covered claims and $10,000 for the return of unearned premium.

Auto Insurance State Minimum

The “state minimum” auto insurance is the minimum amount of car insurance you must carry in your state to legally drive a vehicle in New Mexico. It ensures that you can pay for others’ injuries and damages if you cause a car accident. Driving without adequate coverage can result in financial repercussions such as fines, license suspensions, vehicle impoundment and even jail time.

Auto insurance is typically structured as a split limit policy with coverage minimums represented by numbers and slashes. The first number is BI coverage per person, the second is BI coverage per incident (if multiple people are injured) and the third is PD per incident.

In New Mexico, the state minimum is 25/50/10 which would cover up to $25,000 of Bodily Injury protection for each person involved in an accident, up to $50,000 worth of Bodily Injuries per incident, and up to $10,000 of Property Damage per incident.

Key points

Licensing

  • Must be 18+ and a New Mexico resident before applying
  • No formal pre-licensing course required, but must pass exam for each line of authority (13.4.2.9 NMAC)

Pre-licensing course and exam

  • No specific pre-licensing coursework mandated in NM
  • Exam required per line of authority sought

Fingerprints/background check

  • Superintendent reviews background before licensing
  • Fingerprints often required for state/FBI criminal history check

Controlled business

  • Insurance on producer’s own life/property/family/employer/controlled business
  • States restrict licenses used mainly for controlled business (license is meant to serve the public)

Non-resident license

  • Can obtain NM nonresident license without NM exam if licensed in good standing in home state
  • Requires reciprocity and proper application/fees
  • Address change: file within 30 days; moving to new state: apply for resident license within 90 days (no repeat of exam/education for held lines)

Temporary license

  • Issued without exam to keep business running (e.g., death/disability of producer, military deployment)
  • NM requires a licensed sponsor (producer or insurer) responsible for temp licensee’s acts
  • NAIC model caps temporary license at 180 days

Military service

  • Producers unable to renew due to military service or long-term disability may request waiver of renewal requirements, exams, fines/sanctions

Renewal and reinstatement

  • License requires timely fee payment + continuing education
  • Each state sets its own renewal cycle
  • NAIC model: lapsed license reinstated within 12 months for double the fee; after window, must requalify

Continuing Education

  • Required in NM to renew major lines (life, health, property, liability)
  • Hours set by state law/published by insurance department

Notice of change of name or address

  • NAIC model: report change within 30 days; NM requires within 20 days (13.4.2.26(A)(3) NMAC), $50 penalty for late report
  • Must report administrative actions/criminal prosecutions within 30 days (per model act)
  • Must notify regulator before using any name other than legal name

Company Regulations

  • Insurers need Certificate of Authority from Superintendent to operate in NM
  • Must file charter, financial statements, and required fees/documents

Capital and Surplus Requirement

  • Insurer must maintain minimum capital/surplus to keep certificate of authority
  • NM: 60 days to cure deficiency after notice; failure results in immediate suspension/revocation (NMSA 1978 § 59A-5-25(B))

Duties of the Superintendent of Insurance

  • Appointed for 4-year term by Insurance Nominating Committee (9 members: 4 industry, 4 consumer advocates, +1 chair)
  • Oversees investigations, audits, fines, license/certificate actions, form/rate approvals
  • Cannot arrest or issue injunctions/jail time — investigators are peace officers (NMSA 1978 § 59A-16C-11(A))

Suspend, Revoke or Non-renew

  • Grounds include: false application info, fraud, felony conviction, unfair trade practices, misappropriation of funds, prior revocation elsewhere, exam cheating, forging identity

Cease and Desist

  • Ordered when violation is found; does not suspend/revoke license, only stops/limits specific activity

Hearing and penalties

  • Entitled to notice/hearing; can seek court review
  • NM: order becomes final if no hearing requested within 20 days (NMSA 1978 § 59A-16-27(A))
  • Civil penalties possible in addition to license action; higher penalties for knowing/flagrant violations

Unfair Claims Settlement Practices

  • Violations if flagrant/repeated: delaying claims, failing to investigate, denying without investigation, unfair settlement offers, using altered application info without consent

Policy forms

  • Insurers file forms with Superintendent
  • May require prior approval or “file and use”
  • Conflicting provisions read as amended to comply with NM law

Record maintenance

  • Producers must keep transaction records available for Superintendent’s inspection
  • NM: retain records 3 years after policy expires minimum (13.4.2.26©(4)(a) NMAC)

Fraudulent Producer Representation

  • Illegal to claim licensure without passing required exam
  • Includes false representation via ads, cards, letterhead, etc.
  • Can result in suspension/revocation of other licenses held

Misrepresentation

  • Prohibited: false illustrations/quotes, inaccurate policy comparisons
  • Includes “twisting” — inducing lapse/surrender via false info

False advertising

  • Prohibits untrue, deceptive or misleading statements about insurance business
  • Applies across all media; intent to deceive not required

Defamation

  • False or malicious statements harming insurer’s financial reputation prohibited
  • Classic example: spreading false rumor of insurer’s insolvency

Boycott, Coercion and Intimidation

  • Prohibited if resulting in unreasonable restraint or monopoly in insurance business

False Financial Statements

  • Prohibits false statements/material misrepresentation on applications

Illegal inducements

  • Cannot offer unlisted value (cash/gifts) to induce insurance purchase unless allowed by law
  • NM allows non-cash gifts/promos up to $100 aggregate per person/year in P&C (NMSA 1978 § 59A-16-17(F))

Unfair discrimination

  • Prohibits differing treatment for equal-risk classes in life/health rates
  • Cannot deny/limit coverage based on sex, marital status, race, religion, national origin
  • P&C: cannot deny based solely on geographic location or mental/physical impairment
  • NM specifically protects against discrimination due to blindness (NMSA 1978 § 59A-16-13.2(A))

Errors & Omissions

  • E&O insurance protects producers from negligence claims
  • Covers honest mistakes only, not regulatory violations

Rebating

  • NM prohibits refunds/discounts/credits to induce insurance purchase

Sharing Commission

  • Allowed only between licensed producers in same line of business
  • NM stricter: cannot pay commission to anyone unlicensed for NM risks (13.4.2.12(A)(3) NMAC)

Twisting

  • Misrepresentation used to induce policy lapse/surrender/exchange
  • Distinct from defamation (which targets competitor’s reputation)

Unfair Marketing Practices

  • Superintendent sets standards for disclosure and policy term simplification
  • Prohibits false claims of government/organization endorsement or false claims-timing statements

Gramm-Leach Bliley Act (GLBA)

  • Repealed Glass-Steagall; allows merger of banking, investment, and insurance sectors
  • Establishes federal/state regulatory framework for combined financial services

McCarran-Ferguson Act

  • 1945 law establishing state-level regulation of insurance
  • Grants limited antitrust exemption; health insurance exemption removed since 2021 (15 U.S.C. § 1013©)

National Association of Insurance Commissioners (NAIC)

  • Organization of state insurance regulators setting standards/best practices
  • Supports coordinated national regulatory system (not a federal agency)

Fair Credit Reporting Act

  • Governs use of consumer reports in underwriting
  • Investigative report requests: disclose to consumer within 3 days
  • Adverse action: must notify consumer; consumer has 60 days to request free report/dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • Insurer privacy governed by FCRA, GLBA, and state law
  • NAIC model: authorization valid 30 months (life/health/disability) or 1 year (property/casualty)

Telemarketing

  • National Do Not Call Registry restricts calls to registered numbers
  • Calls allowed 8am–9pm federally; NM narrower: 9am–9pm (NMSA 1978 § 57-12-22(B)(5))
  • Must disclose caller identity, company, and sales purpose

CAN-SPAM

  • Commercial emails must be labeled as ads, have accurate headers/subject lines
  • Must include valid postal address and opt-out option honored within 10 business days

Insurance guaranty association

  • Pays claims when member insurer becomes insolvent
  • Funded via member assessments; membership mandatory for insurers writing covered lines
  • NAIC model caps: $500,000 per claimant (most claims), $10,000 for unearned premium

Auto Insurance State Minimum

  • Minimum coverage legally required to drive in NM
  • Split limit format: BI per person / BI per incident / PD per incident
  • NM minimum: 25/50/10 ($25k BI/person, $50k BI/incident, $10k PD/incident)

Related readings

  • Personal Lines Insurance Basics
  • Legal Liability Concepts
  • Common Policy Provisions
  • Underwriting
  • Claims Settlement