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Michigan State Regulations & NAIC Insurance Law

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Licensing

Any individual applying for a Michigan resident producer’s license must be at least 18 years old and be a resident of Michigan prior to submitting an application.

Pre-licensing course and exam

Michigan requires a prelicensing course before the producer examination: 20 hours for a single line (life, health, property, casualty or personal lines), or 40 hours for combined life and health or combined property and casualty (MCL 500.1204a).

Michigan publishes a passing score for each producer examination; for example, the life producer examination requires 72% (DIFS Insurance Examination Cut Scores).

Fingerprints/background check

The Director reviews an applicant’s background before issuing a license, and many states require applicants to submit fingerprints for a state and FBI criminal history check as part of the application.

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Non-resident license

A producer licensed in another state can obtain a Michigan nonresident license without taking Michigan’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts.

Michigan may issue a temporary producer license for up to 180 days without an examination, where one is needed to service an insurance business (MCL 500.1211b).

Military service

Michigan’s Director must waive a producer’s continuing education requirements if the producer cannot meet them because of military service (MCL 500.1204c(9)).

Renewal and reinstatement

A Michigan producer license has no fixed term: it remains in effect, unless revoked or suspended, as long as the producer’s continuing education requirements are met by their due date (MCL 500.1206(2)).

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

A Michigan producer whose license lapses may reinstate it without passing the examination again within 12 months after the lapse (MCL 500.1206(3)).

Continuing Education

All states, including Michigan, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Individuals licensed in the state of Michigan must complete continuing education prior to renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

A Michigan licensee must inform the Director of a change of legal name or address within 30 days of the change (MCL 500.1206(5)).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company Regulations

An insurance company must be authorized by the Department of Insurance and Financial Services to conduct business in Michigan. To receive a certificate of authority, the company applies to the Director and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and Surplus Requirement

A company that has been authorized to conduct insurance business in Michigan must maintain minimum standards as a corporation. The certificate of authority will allow the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In Michigan, a certificate of authority remains in force until the insurer ends it or the Director suspends or revokes it, and the Director may act when the insurer no longer meets the capital or surplus requirements (MCL 500.435(2), 500.436(1)(a)).

Duties of the Director of Insurance and Financial Services

The Michigan Director of Insurance and Financial Services is a state executive position in the Michigan state government. The Director heads the Department of Insurance and Financial Services, which regulates the insurance and financial services industries in Michigan (MCL 550.991). The Director is appointed by the Governor, with the advice and consent of the Senate.

The Director is responsible for establishing and enforcing regulations in the Michigan insurance market in a manner that protects consumers and encourages economic development.

Those duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Director finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • The Director must examine each authorized insurer once every 5 years (MCL 500.222(4)).

  • Audit the books and records of any resident producer as frequently as necessary.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

Sidenote
Know this...

The Director does not have the authority to arrest, issue injunctions or sentence jail time. They can get the process started, but It takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

Suspend, Revoke or Non-renew

The Director has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of a felony.

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than Michigan.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and Desist

If the Director finds that a producer has violated the state’s insurance laws, the Director may order the producer to cease and desist. The recipient of a cease and desist order has not had his/her registration suspended or revoked, but is required to stop or limit the activity addresses in the order.

Hearing and penalties

A person facing action by the Director is entitled to notice and an opportunity for a hearing, within time limits set by Michigan law, and may ask a court to review the final order.

An applicant or licensee may demand a hearing in writing within 30 days after the Director’s written denial (MCL 500.1239(4)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

For a violation of Michigan’s producer licensing law, the Director may order a civil fine of up to $1,000 per violation, or up to $5,000 per violation if the person knew or should have known of the violation, with no more than $50,000 in fines in one order (MCL 500.1244(1)(a)).

Unfair Claims Settlement Practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • The intentional obstruction and delay of claims payment or the delay of a claims investigation is a violation of regulation.

  • Neglecting to provide a prompt response and written explanation of insurance policy terms, conditions, and laws related to the contract are examples of unfair claims settlement practices.

  • Failure to provide claims without launching a thorough investigation is a violation of regulation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle a claim for less than fair market value.

Policy forms

Insurers file their policy forms with the Director.

A Michigan policy form must be filed with the Department and approved by the Director before use, and a form is considered approved if the Director does not act within 30 days after it is submitted (MCL 500.2236(1)).

If a policy provision conflicts with Michigan law, the policy is read as amended to conform to the law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Director’s inspection.

Fraudulent Producer Representation

An insurance producer who represents to the public that he/she is licensed to conduct insurance business in Michigan, but has not passed the appropriate licensing examination is in violation of regulation. Any means of public communication using advertisements, letterheads, circulars, business cards, and other methods of representation are included in the definition of impersonating a licensed producer.

A producer found guilty of conducting business in Michigan in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. The model act’s test is whether the statement is untrue, deceptive or misleading, not whether the person meant to deceive.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure that insurer or any other person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, Coercion and Intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False Financial Statements

Any licensed producer who makes false statements containing any information that involves inaccurate material facts or false statements on an application for insurance is in violation of the state’s unfair trade practices law.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

Michigan prohibits an insurer, agent or solicitor from giving any rebate of premium or commission, or any other valuable consideration not specified in the policy, as an inducement to insurance (MCL 500.2066(1)).

A life insurer or producer may give each life insurance applicant an article of merchandise worth $5 or less, and a property-casualty insurer or producer may give an applicant or insured merchandise costing $50 or less a year (MCL 500.2024a; 500.2024b).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind.

Errors & Omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O only covers honest mistakes resulting in (financial) damage to customers/prospects. There is no coverage for violation of insurance regulation.

Rebating

Michigan licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing Commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance. In Michigan, an agent may not reward or pay anyone for procuring business, furnishing leads or prospects, or otherwise acting as an agent (MCL 500.1207(11)).

Twisting

Providing false information or expressing derogatory ideas about the financial conditions of a competitor company with the intent to lapse or surrender an existing policy is a violation of the law. Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair Marketing Practices

The Department of Insurance and Financial Services is responsible for establishing minimum standards for the full and fair disclosure of policy content. They also require the standardization and simplification of the terms used to describe insurance coverage. Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the Glass-Steagall Act of 1933, allowing consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities of federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013©).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

In states that adopted the NAIC’s Insurance Information and Privacy Protection Model Act, an authorization to collect personal information signed with an application is valid for no more than 30 months for life, health or disability insurance and one year for property or casualty insurance.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time
  • Must disclose the caller’s identity, the company the caller represents and that the purpose is a sale

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days

Insurance guaranty association

Every state has a property and casualty insurance guaranty association that pays covered claims when a member insurer becomes insolvent. Insurers licensed to write the covered lines in the state must belong to it, and it is funded by assessments on its members.

The Michigan Property and Casualty Guaranty Association’s cap on a covered claim is set by statute at $5,000,000, adjusted each year for inflation; for 2026 it is $7,980,000 (MCL 500.7925(6)).

Auto insurance state minimum

A state’s financial responsibility law sets the minimum liability an auto policy must carry, written as a split limit: the first number is bodily injury liability per person, the second bodily injury liability per accident, and the third property damage liability per accident, each in thousands of dollars.

For a Michigan auto policy issued after July 1, 2020, the minimum liability limits are $250,000 for bodily injury to one person, $500,000 for bodily injury to two or more people in one accident and $10,000 for property damage; a named insured may choose lower bodily injury limits, but not below $50,000 and $100,000 (MCL 500.3009).

Licensing

  • Minimum age: 18 years old
  • Must be Michigan resident before applying

Pre-licensing course and exam

  • 20 hours single line; 40 hours combined lines
  • Life producer exam passing score: 72%

Fingerprints/background check

  • Director reviews applicant background
  • Many states require fingerprints for state/FBI criminal history check

Controlled business

  • Insurance on producer’s own life/property/family/employer/controlled business
  • States restrict licenses used principally for controlled business

Non-resident license

  • Can obtain MI nonresident license without MI exam if:
    • Licensed/good standing in home state
    • Applied and paid fees
    • Home state offers reciprocity
  • Change of address: file within 30 days
  • Moving to new state: apply for resident license within 90 days (no repeat of prelicensing/exam)

Temporary license

  • Issued without exam to keep business serviced (death/disability/military cases)
  • Regulator may require licensed sponsor
  • Michigan: up to 180 days

Military service

  • Director must waive continuing education requirements for military service

Renewal and reinstatement

  • MI license has no fixed term; valid if CE met by due date
  • Lapsed license reinstated without exam within 12 months

Continuing Education

  • Required in all states to renew major lines licenses
  • Hours set by state law

Notice of change of name or address

  • Report within 30 days
  • Report administrative actions/criminal prosecutions within 30 days
  • Must notify regulator before using alternate business name

Company Regulations

  • Must have certificate of authority from DIFS
  • Requires charter, financial statements, capital/surplus proof, fees

Capital and Surplus Requirement

  • Must maintain minimum capital/surplus to keep certificate
  • Director may suspend/revoke if requirements not met

Duties of the Director of Insurance and Financial Services

  • Appointed by Governor with Senate consent
  • Investigates complaints, refers for prosecution
  • Examines each insurer once every 5 years
  • Audits producers, collects fees, issues fines/reports, approves forms/rates
  • Cannot arrest, issue injunctions, or sentence jail time

Suspend, Revoke or Non-renew

  • Grounds: false info, fraud, felony conviction, unfair trade practices, misappropriation, prior license revocation, forgery, cheating on exam

Cease and Desist

  • Orders producer to stop/limit activity; not a suspension/revocation

Hearing and penalties

  • Hearing request: within 30 days of denial
  • Civil penalties: up to $1,000/violation, $5,000/violation if knowing, $50,000 cap per order

Unfair Claims Settlement Practices

  • Includes: delaying claims, failing to investigate, denying without investigation, unauthorized alteration of application info, settling below fair value

Policy forms

  • Filed with Director; approved automatically if no action within 30 days
  • Conflicting provisions read as amended to match law

Record maintenance

  • Producers must keep transaction records for Director’s inspection

Fraudulent Producer Representation

  • Illegal to claim licensure without passing exam
  • Includes any advertising/communication misrepresenting license status

Misrepresentation

  • Prohibits inaccurate policy illustrations/comparisons
  • Prohibits inducing lapse/surrender via false info (twisting)

False advertising

  • Prohibits untrue, deceptive, or misleading statements across any medium
  • Intent to deceive not required—only statement’s effect matters

Defamation

  • False or malicious statements harming insurer’s financial reputation prohibited

Boycott, Coercion and Intimidation

  • Prohibits concerted acts restraining or monopolizing insurance business

False Financial Statements

  • Prohibits false statements on insurance applications

Illegal inducements

  • No rebates/gifts as inducement unless allowed by law
  • Life insurance: gifts ≤ $5
  • Property-casualty: gifts ≤ $50/year

Unfair discrimination

  • Prohibits differential treatment based on same class/hazard
  • Prohibits discrimination by sex, marital status, race, religion, national origin
  • Property/casualty: cannot deny solely for geographic location or disability (unless justified)

Errors & Omissions

  • Protects producers from negligence claims
  • Covers honest mistakes only, not regulatory violations

Rebating

  • Prohibits refunds/discounts/credits to induce insurance purchase
  • Soliciting/negotiating insurance implies licensure

Sharing Commission

  • Allowed only between licensed producers in same line
  • MI: cannot pay for leads/referrals from unlicensed persons

Twisting

  • Misrepresentation to induce policy lapse/surrender
  • Distinguished from defamation (which targets insurer’s reputation)

Unfair Marketing Practices

  • DIFS sets standards for disclosure and policy term simplification
  • Prohibits false claims of government/independent endorsement
  • Prohibits false claims about claims payment timing

Gramm-Leach Bliley Act (GLBA)

  • Repealed Glass-Steagall; allows bank/insurance/investment consolidation
  • Establishes regulatory framework across sectors

McCarran-Ferguson Act

  • 1945 law: insurance regulated at state level
  • Grants limited antitrust exemption (excludes health insurance since 2021)

National Association of Insurance Commissioners (NAIC)

  • Standard-setting body of state insurance regulators
  • Supports coordination, peer review, and national regulatory system

Fair Credit Reporting Act

  • Governs consumer reports used in underwriting
  • Investigative report requests: disclose within 3 days
  • Adverse action: consumer has 60 days to request free report/dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • Insurer privacy governed by FCRA, GLBA, state law
  • Authorization valid: 30 months (life/health/disability), 1 year (property/casualty)

Telemarketing

  • Do Not Call Registry protects listed numbers
  • Calls allowed only 8 a.m.–9 p.m. local time
  • Must disclose caller identity, company, and sales purpose

CAN-SPAM

  • Commercial email must be labeled as ad, have accurate headers
  • Must include sender’s postal address
  • Opt-out required, honored within 10 business days

Insurance guaranty association

  • Pays claims when member insurer becomes insolvent
  • Funded by member assessments
  • MI cap: $5,000,000 base, adjusted annually ($7,980,000 for 2026)

Auto insurance state minimum

  • MI minimum liability (post-7/1/2020): $250,000/$500,000/$10,000
  • Lower BI limits allowed but not below $50,000/$100,000

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Michigan State Regulations & NAIC Insurance Law

Licensing

Any individual applying for a Michigan resident producer’s license must be at least 18 years old and be a resident of Michigan prior to submitting an application.

Pre-licensing course and exam

Michigan requires a prelicensing course before the producer examination: 20 hours for a single line (life, health, property, casualty or personal lines), or 40 hours for combined life and health or combined property and casualty (MCL 500.1204a).

Michigan publishes a passing score for each producer examination; for example, the life producer examination requires 72% (DIFS Insurance Examination Cut Scores).

Fingerprints/background check

The Director reviews an applicant’s background before issuing a license, and many states require applicants to submit fingerprints for a state and FBI criminal history check as part of the application.

Controlled business

Controlled business is insurance written on the producer’s own life, property or interests, or on those of the producer’s family, employer or a business the producer controls. A producer may insure themselves and their family, but a license exists to sell insurance to the public, so states generally restrict obtaining or using a license principally to write controlled business.

Non-resident license

A producer licensed in another state can obtain a Michigan nonresident license without taking Michigan’s examination. Under the NAIC’s Producer Licensing Model Act, which most states have adopted in some form, a nonresident receives the license if the person:

  • Is currently licensed as a resident, and in good standing, in the home state
  • Has applied (the home-state application or the Uniform Application) and paid the fees
  • Lives in a home state that grants nonresident licenses to residents of this state on the same basis (reciprocity)

Under the same model, a producer who moves to another state files a change of address, with certification from the new home state, within 30 days. A licensed producer who moves into a state applies for a resident license there within 90 days and does not repeat prelicensing education or the examination for lines already held.

Temporary license

Most states allow the insurance regulator to issue a temporary license, without an examination, when one is needed to keep an insurance business serviced. Typical cases are:

  • The surviving spouse or personal representative of a producer who dies or becomes disabled, to allow time to sell the business or train new people
  • A member or employee of a business entity producer, on the death or disability of its designated producer
  • The designee of a producer entering active military service

The regulator may limit what a temporary licensee may do and may require a licensed sponsor who takes responsibility for the temporary licensee’s acts.

Michigan may issue a temporary producer license for up to 180 days without an examination, where one is needed to service an insurance business (MCL 500.1211b).

Military service

Michigan’s Director must waive a producer’s continuing education requirements if the producer cannot meet them because of military service (MCL 500.1204c(9)).

Renewal and reinstatement

A Michigan producer license has no fixed term: it remains in effect, unless revoked or suspended, as long as the producer’s continuing education requirements are met by their due date (MCL 500.1206(2)).

A producer who misses the deadline and lets the license lapse may be able to reinstate it without retaking the examination.

A Michigan producer whose license lapses may reinstate it without passing the examination again within 12 months after the lapse (MCL 500.1206(3)).

Continuing Education

All states, including Michigan, have continuing education requirements that must be met to renew any major lines (life, health, property, liability) insurance license. Individuals licensed in the state of Michigan must complete continuing education prior to renewing their license. The number of hours required is set by state law and published by the state insurance department.

Notice of change of name or address

A Michigan licensee must inform the Director of a change of legal name or address within 30 days of the change (MCL 500.1206(5)).

The model also requires a producer to report to the regulator within 30 days any administrative action taken against the producer in another state or by another government agency, counted from the final disposition, and any criminal prosecution in any jurisdiction, counted from the initial pretrial hearing date. A producer who does business under any name other than their legal name must notify the regulator before using it.

Company Regulations

An insurance company must be authorized by the Department of Insurance and Financial Services to conduct business in Michigan. To receive a certificate of authority, the company applies to the Director and files its charter or articles of incorporation, financial statements showing that it meets the state’s capital and surplus requirements, and the other documents and fees the state requires.

Capital and Surplus Requirement

A company that has been authorized to conduct insurance business in Michigan must maintain minimum standards as a corporation. The certificate of authority will allow the insurer to conduct business in the state only if it maintains the minimum capital or permanent surplus required. In Michigan, a certificate of authority remains in force until the insurer ends it or the Director suspends or revokes it, and the Director may act when the insurer no longer meets the capital or surplus requirements (MCL 500.435(2), 500.436(1)(a)).

Duties of the Director of Insurance and Financial Services

The Michigan Director of Insurance and Financial Services is a state executive position in the Michigan state government. The Director heads the Department of Insurance and Financial Services, which regulates the insurance and financial services industries in Michigan (MCL 550.991). The Director is appointed by the Governor, with the advice and consent of the Senate.

The Director is responsible for establishing and enforcing regulations in the Michigan insurance market in a manner that protects consumers and encourages economic development.

Those duties include:

  • Investigate all claims and complaints of legal violations relating to insurance.

  • If the Director finds that laws have been violated, the findings and supporting documents may be referred for criminal prosecution.

  • Monitor transactions of all companies including domestic, foreign, and alien insurance companies.

  • The Director must examine each authorized insurer once every 5 years (MCL 500.222(4)).

  • Audit the books and records of any resident producer as frequently as necessary.

  • Collect all fees associated with producers and insurers.

  • Determine and administer fines associated with violations for insurers and producers.

  • Issue reports pertaining to the suspension and revocation of licenses of producers and certificates of authority for insurers.

  • Approve documentation used by insurance companies such as forms and rates.

Sidenote
Know this...

The Director does not have the authority to arrest, issue injunctions or sentence jail time. They can get the process started, but It takes a law officer to arrest and a judge or court of law to issue injunctions or sentence jail time.

Suspend, Revoke or Non-renew

The Director has the authority to suspend, revoke, or refuse to renew a license for:

  • Providing false information on the application for an insurance license.

  • Omitting any relevant information on an application that would have disqualified the individual from being eligible to receive a license.

  • Being found guilty of a violation or the noncompliance of insurance regulations and laws…

  • Committing fraud while attempting to obtain an insurance license.

  • Improperly withholding, misappropriating or converting any money or property received in the course of doing insurance business.

  • Providing false information in reference to the terms and conditions of an insurance contract.

  • Having been convicted of a felony.

  • Having admitted or been found to have committed any insurance unfair trade practice or fraud.

  • Having engaged in activities of a fraudulent nature which allowed the person to involve themselves in dishonest, coercive, untrustworthy, and financially irresponsible practices.

  • Having had a prior insurance license revoked or suspended in a state other than Michigan.

  • Using another person’s identity and forging their name on an insurance application.

  • Being found guilty of using unethical practices or cheating on an examination for an insurance license.

Cease and Desist

If the Director finds that a producer has violated the state’s insurance laws, the Director may order the producer to cease and desist. The recipient of a cease and desist order has not had his/her registration suspended or revoked, but is required to stop or limit the activity addresses in the order.

Hearing and penalties

A person facing action by the Director is entitled to notice and an opportunity for a hearing, within time limits set by Michigan law, and may ask a court to review the final order.

An applicant or licensee may demand a hearing in writing within 30 days after the Director’s written denial (MCL 500.1239(4)).

A violation of the insurance laws can bring a civil penalty in addition to action against a license. State law sets the maximum, usually per violation and often with a cap on the total, and a higher tier commonly applies to a violation that was knowing or flagrant. Some violations are also crimes.

For a violation of Michigan’s producer licensing law, the Director may order a civil fine of up to $1,000 per violation, or up to $5,000 per violation if the person knew or should have known of the violation, with no more than $50,000 in fines in one order (MCL 500.1244(1)(a)).

Unfair Claims Settlement Practices

Under the NAIC’s model act, these practices are violations when committed flagrantly and in conscious disregard of the law, or often enough to indicate a general business practice.

  • The intentional obstruction and delay of claims payment or the delay of a claims investigation is a violation of regulation.

  • Neglecting to provide a prompt response and written explanation of insurance policy terms, conditions, and laws related to the contract are examples of unfair claims settlement practices.

  • Failure to provide claims without launching a thorough investigation is a violation of regulation.

  • Making settlement claims based on information contained on an application that has been altered without the insured’s consent is a violation of regulation.

  • Denying a claim without conducting a thorough investigation.

  • Attempting to settle a claim for less than fair market value.

Policy forms

Insurers file their policy forms with the Director.

A Michigan policy form must be filed with the Department and approved by the Director before use, and a form is considered approved if the Director does not act within 30 days after it is submitted (MCL 500.2236(1)).

If a policy provision conflicts with Michigan law, the policy is read as amended to conform to the law.

Record maintenance

A producer keeps records of each transaction (the policies placed, the insureds, the premiums received and any changes) and makes them available for the Director’s inspection.

Fraudulent Producer Representation

An insurance producer who represents to the public that he/she is licensed to conduct insurance business in Michigan, but has not passed the appropriate licensing examination is in violation of regulation. Any means of public communication using advertisements, letterheads, circulars, business cards, and other methods of representation are included in the definition of impersonating a licensed producer.

A producer found guilty of conducting business in Michigan in any line of insurance for which they are not properly licensed may have any other insurance license suspended or revoked.

Misrepresentation

  • Misrepresentation involving the creation or distribution of policies, quotes, and illustrations designed to provide inaccurate information about the terms and conditions of a policy is prohibited.

  • Providing inaccurate or incomplete information or comparisons regarding the benefits of a policy is an example of misrepresentation.

  • Providing inaccurate or incomplete information for the purpose of inducing, or tending to induce, the lapse, exchange, conversion, forfeiture, or surrender of a policy is a violation as well (twisting).

False advertising

Making, publishing or circulating an advertisement, announcement or statement about the business of insurance that is untrue, deceptive or misleading is an unfair trade practice under state law, based on the NAIC’s model act. The medium does not matter: the rule reaches newspapers, magazines, radio and television, and also notices, circulars, pamphlets, letters, posters and any other way of placing the statement before the public. The model act’s test is whether the statement is untrue, deceptive or misleading, not whether the person meant to deceive.

Defamation

Defamation of an insurer is an unfair trade practice under state law, based on the NAIC’s model act: making, publishing or circulating an oral or written statement that is false, or maliciously critical of or derogatory to the financial condition of an insurer, and that is calculated to injure that insurer or any other person engaged in the business of insurance. Spreading an untrue rumor that a competing insurer is about to fail is the classic example.

Boycott, Coercion and Intimidation

Entering into an agreement to commit, or by concerted action committing, any act of boycott, coercion or intimidation that results or tends to result in unreasonable restraint of, or monopoly in, the business of insurance is prohibited.

False Financial Statements

Any licensed producer who makes false statements containing any information that involves inaccurate material facts or false statements on an application for insurance is in violation of the state’s unfair trade practices law.

Illegal inducements

Offering anything of value not specified in the policy (money, a service, a favor or a gift) as an inducement to buy insurance is prohibited unless state law expressly allows it, and any agreement made as part of the sale must be written into the policy.

Michigan prohibits an insurer, agent or solicitor from giving any rebate of premium or commission, or any other valuable consideration not specified in the policy, as an inducement to insurance (MCL 500.2066(1)).

A life insurer or producer may give each life insurance applicant an article of merchandise worth $5 or less, and a property-casualty insurer or producer may give an applicant or insured merchandise costing $50 or less a year (MCL 500.2024a; 500.2024b).

Unfair discrimination

Unfair discrimination is treating people or risks that present the same hazard differently. The NAIC’s model act, on which state unfair trade practices laws are based, prohibits:

  • Unfair discrimination between individuals of the same class and equal expectation of life in life insurance and annuity rates, dividends, benefits or terms
  • Unfair discrimination between individuals of the same class and essentially the same hazard in health insurance premiums, benefits or terms
  • Refusing, limiting or canceling coverage because of a person’s sex, marital status, race, religion or national origin
  • In property and casualty insurance, refusing or limiting coverage solely because of a risk’s geographic location, unless sound underwriting and actuarial principles justify it, or solely because the applicant or insured is physically or mentally impaired

Many states also expressly forbid refusing or limiting coverage solely because a person is blind or partially blind.

Errors & Omissions

Errors & Omissions (E&O) insurance is a type of professional liability insurance that protects insurance agents if they are sued for negligent performance of their duties. E&O only covers honest mistakes resulting in (financial) damage to customers/prospects. There is no coverage for violation of insurance regulation.

Rebating

Michigan licensed producers are prohibited from directly or indirectly giving any refund, discount, favor, or credit to reduce premiums to induce the purchase of insurance.

Sidenote
Know this...

To “solicit” or “negotiate” insurance implies that the person is licensed.

Sharing Commission

The splitting or sharing of commissions with a licensed producer is allowed. Both parties must be licensed in the line of business in which the proposed commission is to be split. Under the NAIC’s model act, a commission may also be paid to an insurance agency, or to a person who does not sell, solicit or negotiate insurance. In Michigan, an agent may not reward or pay anyone for procuring business, furnishing leads or prospects, or otherwise acting as an agent (MCL 500.1207(11)).

Twisting

Providing false information or expressing derogatory ideas about the financial conditions of a competitor company with the intent to lapse or surrender an existing policy is a violation of the law. Any written or oral statements used to induce the lapse, termination, exchange, or surrender of an insurance contract based on inaccurate information is prohibited.

Under the NAIC’s model act, twisting is a misrepresentation made to induce a policyholder to lapse, forfeit, surrender, exchange or convert a policy. A false or maliciously critical statement about a competing insurer’s finances, made to injure it, is defamation.

Unfair Marketing Practices

The Department of Insurance and Financial Services is responsible for establishing minimum standards for the full and fair disclosure of policy content. They also require the standardization and simplification of the terms used to describe insurance coverage. Advertising may not involve the following:

  • Any statement or implication that policies are approved, or that the financial condition of a company is endorsed, by any government agency or by any independent group, individual, organization or society, unless that is the fact.

  • Any statements regarding advertising that are false or untrue in reference to the time frame in which claims are paid.

Gramm-Leach Bliley Act (GLBA)

This law repealed the Glass-Steagall Act of 1933, allowing consolidation of commercial banks, investment institutions and insurance companies. GLBA established a framework of responsibilities of federal and state regulators for these financial industries. It permits financial services companies to merge and engage in a variety of new business activities, including insurance, while attempting to address the regulatory issues raised by such combinations.

McCarran-Ferguson Act

Federal law signed in 1945 in which Congress declared that the insurance industry would be regulated at the state level. Grants insurers a limited exemption from federal antitrust legislation. Since 2021 the exemption does not cover the business of health insurance, apart from narrow activities such as sharing historical loss data (15 U.S.C. § 1013©).

National Association of Insurance Commissioners (NAIC)

The U.S. standard-setting and regulatory support organization is created and governed by the chief insurance regulators from the 50 states, the District of Columbia and five U.S. territories. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight. NAIC staff supports these efforts and represents the collective views of state regulators domestically and internationally. NAIC members, together with the central resources of the NAIC, form the national system of state-based insurance regulation in the U.S.

Fair Credit Reporting Act

The Fair Credit Reporting Act (FCRA, 15 U.S.C. 1681) regulates consumer reporting agencies and the use of consumer reports, such as credit reports, MIB records and investigative reports, including in insurance underwriting.

  • When an insurer requests an investigative consumer report, it must disclose that to the consumer within 3 days of the request
  • When an insurer takes adverse action based on a consumer report, it must notify the consumer and identify the reporting agency. The consumer then has 60 days to request a free copy of the report and may dispute inaccurate information

Privacy Act of 1974

The federal Privacy Act of 1974 governs how federal agencies handle personal information. It does not apply to private insurers. An insurer’s use of an applicant’s personal information is governed by the FCRA, the Gramm-Leach-Bliley Act and state insurance privacy law.

In states that adopted the NAIC’s Insurance Information and Privacy Protection Model Act, an authorization to collect personal information signed with an application is valid for no more than 30 months for life, health or disability insurance and one year for property or casualty insurance.

Telemarketing

The National Do Not Call Registry is a list of telephone numbers whose owners do not want to receive telemarketing calls. Telemarketers may not call registered numbers without the person’s permission or an established business relationship, and unsolicited sales calls:

  • May be made only between 8 a.m. and 9 p.m. in the recipient’s local time
  • Must disclose the caller’s identity, the company the caller represents and that the purpose is a sale

CAN-SPAM

A commercial email must:

  • Be identified clearly as an advertisement
  • Carry accurate header information and a subject line that is not deceptive
  • Include the sender’s valid physical postal address
  • Offer a way to opt out, and the sender must honor an opt-out within 10 business days

Insurance guaranty association

Every state has a property and casualty insurance guaranty association that pays covered claims when a member insurer becomes insolvent. Insurers licensed to write the covered lines in the state must belong to it, and it is funded by assessments on its members.

The Michigan Property and Casualty Guaranty Association’s cap on a covered claim is set by statute at $5,000,000, adjusted each year for inflation; for 2026 it is $7,980,000 (MCL 500.7925(6)).

Auto insurance state minimum

A state’s financial responsibility law sets the minimum liability an auto policy must carry, written as a split limit: the first number is bodily injury liability per person, the second bodily injury liability per accident, and the third property damage liability per accident, each in thousands of dollars.

For a Michigan auto policy issued after July 1, 2020, the minimum liability limits are $250,000 for bodily injury to one person, $500,000 for bodily injury to two or more people in one accident and $10,000 for property damage; a named insured may choose lower bodily injury limits, but not below $50,000 and $100,000 (MCL 500.3009).

Key points

Licensing

  • Minimum age: 18 years old
  • Must be Michigan resident before applying

Pre-licensing course and exam

  • 20 hours single line; 40 hours combined lines
  • Life producer exam passing score: 72%

Fingerprints/background check

  • Director reviews applicant background
  • Many states require fingerprints for state/FBI criminal history check

Controlled business

  • Insurance on producer’s own life/property/family/employer/controlled business
  • States restrict licenses used principally for controlled business

Non-resident license

  • Can obtain MI nonresident license without MI exam if:
    • Licensed/good standing in home state
    • Applied and paid fees
    • Home state offers reciprocity
  • Change of address: file within 30 days
  • Moving to new state: apply for resident license within 90 days (no repeat of prelicensing/exam)

Temporary license

  • Issued without exam to keep business serviced (death/disability/military cases)
  • Regulator may require licensed sponsor
  • Michigan: up to 180 days

Military service

  • Director must waive continuing education requirements for military service

Renewal and reinstatement

  • MI license has no fixed term; valid if CE met by due date
  • Lapsed license reinstated without exam within 12 months

Continuing Education

  • Required in all states to renew major lines licenses
  • Hours set by state law

Notice of change of name or address

  • Report within 30 days
  • Report administrative actions/criminal prosecutions within 30 days
  • Must notify regulator before using alternate business name

Company Regulations

  • Must have certificate of authority from DIFS
  • Requires charter, financial statements, capital/surplus proof, fees

Capital and Surplus Requirement

  • Must maintain minimum capital/surplus to keep certificate
  • Director may suspend/revoke if requirements not met

Duties of the Director of Insurance and Financial Services

  • Appointed by Governor with Senate consent
  • Investigates complaints, refers for prosecution
  • Examines each insurer once every 5 years
  • Audits producers, collects fees, issues fines/reports, approves forms/rates
  • Cannot arrest, issue injunctions, or sentence jail time

Suspend, Revoke or Non-renew

  • Grounds: false info, fraud, felony conviction, unfair trade practices, misappropriation, prior license revocation, forgery, cheating on exam

Cease and Desist

  • Orders producer to stop/limit activity; not a suspension/revocation

Hearing and penalties

  • Hearing request: within 30 days of denial
  • Civil penalties: up to $1,000/violation, $5,000/violation if knowing, $50,000 cap per order

Unfair Claims Settlement Practices

  • Includes: delaying claims, failing to investigate, denying without investigation, unauthorized alteration of application info, settling below fair value

Policy forms

  • Filed with Director; approved automatically if no action within 30 days
  • Conflicting provisions read as amended to match law

Record maintenance

  • Producers must keep transaction records for Director’s inspection

Fraudulent Producer Representation

  • Illegal to claim licensure without passing exam
  • Includes any advertising/communication misrepresenting license status

Misrepresentation

  • Prohibits inaccurate policy illustrations/comparisons
  • Prohibits inducing lapse/surrender via false info (twisting)

False advertising

  • Prohibits untrue, deceptive, or misleading statements across any medium
  • Intent to deceive not required—only statement’s effect matters

Defamation

  • False or malicious statements harming insurer’s financial reputation prohibited

Boycott, Coercion and Intimidation

  • Prohibits concerted acts restraining or monopolizing insurance business

False Financial Statements

  • Prohibits false statements on insurance applications

Illegal inducements

  • No rebates/gifts as inducement unless allowed by law
  • Life insurance: gifts ≤ $5
  • Property-casualty: gifts ≤ $50/year

Unfair discrimination

  • Prohibits differential treatment based on same class/hazard
  • Prohibits discrimination by sex, marital status, race, religion, national origin
  • Property/casualty: cannot deny solely for geographic location or disability (unless justified)

Errors & Omissions

  • Protects producers from negligence claims
  • Covers honest mistakes only, not regulatory violations

Rebating

  • Prohibits refunds/discounts/credits to induce insurance purchase
  • Soliciting/negotiating insurance implies licensure

Sharing Commission

  • Allowed only between licensed producers in same line
  • MI: cannot pay for leads/referrals from unlicensed persons

Twisting

  • Misrepresentation to induce policy lapse/surrender
  • Distinguished from defamation (which targets insurer’s reputation)

Unfair Marketing Practices

  • DIFS sets standards for disclosure and policy term simplification
  • Prohibits false claims of government/independent endorsement
  • Prohibits false claims about claims payment timing

Gramm-Leach Bliley Act (GLBA)

  • Repealed Glass-Steagall; allows bank/insurance/investment consolidation
  • Establishes regulatory framework across sectors

McCarran-Ferguson Act

  • 1945 law: insurance regulated at state level
  • Grants limited antitrust exemption (excludes health insurance since 2021)

National Association of Insurance Commissioners (NAIC)

  • Standard-setting body of state insurance regulators
  • Supports coordination, peer review, and national regulatory system

Fair Credit Reporting Act

  • Governs consumer reports used in underwriting
  • Investigative report requests: disclose within 3 days
  • Adverse action: consumer has 60 days to request free report/dispute errors

Privacy Act of 1974

  • Applies only to federal agencies, not private insurers
  • Insurer privacy governed by FCRA, GLBA, state law
  • Authorization valid: 30 months (life/health/disability), 1 year (property/casualty)

Telemarketing

  • Do Not Call Registry protects listed numbers
  • Calls allowed only 8 a.m.–9 p.m. local time
  • Must disclose caller identity, company, and sales purpose

CAN-SPAM

  • Commercial email must be labeled as ad, have accurate headers
  • Must include sender’s postal address
  • Opt-out required, honored within 10 business days

Insurance guaranty association

  • Pays claims when member insurer becomes insolvent
  • Funded by member assessments
  • MI cap: $5,000,000 base, adjusted annually ($7,980,000 for 2026)

Auto insurance state minimum

  • MI minimum liability (post-7/1/2020): $250,000/$500,000/$10,000
  • Lower BI limits allowed but not below $50,000/$100,000

Related readings

  • Personal Lines Insurance Basics
  • Legal Liability Concepts
  • Common Policy Provisions
  • Underwriting
  • Claims Settlement